Published: 27 December 2022
Summary
Customer service and support leaders say improving operations, business growth and executing business transformations are their top goals for 2023. To achieve these goals, leaders are prioritizing customer data as the key to success.
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Overview
Key Findings
The three most important business goals for customer service and support leaders going into 2023 are improving operations, growing the business and executing business transformations.
The relative importance of top business goals varies by industry. Tech and telecommunications leaders, along with manufacturing leaders, cite business growth as their top goal, whereas healthcare leaders plan to focus on improving their operations.
To achieve their goals, the vast majority of service leaders say they will prioritize collecting and using customer data to influence service decisions. This is true for both B2B and B2C leaders, as well as across industries.
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Analysts:
Customer Service and Support Research Team