Gartner Expert

Aakanksha Bansal

Sr Specialist, Research

Aakanksha Bansal is a Specialist Researcher with Emerging Technologies and Trends (ETT) Group in Gartner's Technology and Service Provider (TSP) research practice. In this role, she works to help technology product leaders (Tech CEOs, General Managers, Chief Product Officers, Product Managers, and Product Marketers) understand and act upon emerging technologies by providing case-based research and data-driven insights on how to factor emerging technologies into product and service roadmaps.

Aakanksha has expertise in Earth Intelligence, Neuromorphic computing, and data & analytics technologies. Coverage includes Gartner's Emerging Technology Benchmark for High Tech Leaders as well as Venture Capital Growth Insights related to decision intelligence, neuromorphic computing, and graph technologies.

Previous experience

Prior to joining Gartner, Aakanksha completed her education in M.A. Economics from the Delhi School of Economics, Delhi, India. She is based out of Gurgaon, India.

Professional background


Areas of coverage

Product and Services Strategy for Tech CEOs

Product/Service Discovery and Validation

Emerging Technologies and Trends Impact on Products and Services

Tech Buying Behavior

Technology Markets and Companies Insights for Investors


MA, Economics, Delhi School of Economics, 2018-2020,

BA, with Honours, Economics, Delhi University (Jesus & Mary College), 2013-2016

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Top Issues That I Help Clients Address

1Which technologies and trends are emerging and why should we care?

2How can product leadership succeed with Emerging Technology?

3What is the main business value and primary use cases for ETT, both now and in the future?

4What monetizable value does an ETT add to products and services?

5How do I attract buyers and sell ETT, including channels, licensing and pricing?