Gartner Expert

Aapo Markkanen

Sr Director Analyst

Aapo Markkanen is an analyst at Gartner's Tech Product Manager team within the Technology and Service Providers research unit. In his research, Mr Markkanen covers sustainability and ESG - with a particular focus on the challenges and opportunities that climate change and decarbonization create for the tech industry. Additionally, he spearheads Gartner's coverage on the software tools that are used to enhance product management and cross-functional product activities. One of the first industry analysts to specialize in the Internet of Things, he also continues to follow various aspects of IoT. Mr. Markkanen joined Gartner through its acquisition of Machina Research in 2016.

Previous experience

Prior to Gartner (Machina Research), Mr. Markkanen worked as a Principal Analyst at ABI Research, where he led a range of research activities related to the IoT, M2M and big data. In this position, he explored areas such as data analytics, product life cycle and IoT platforms.

Previously, Mr. Markkanen worked as a Research Analyst at IHS, where he was responsible for providing market intelligence and strategic analysis on the European telecom sector and its leading players.

He has also served as an independent expert for the European Commission, evaluating funding proposals submitted under the EC's Horizon 2020 framework for research and innovation.

Professional background

Machina Research

Principal Analyst

ABI Research

Principal Analyst


Research Analyst

Areas of coverage

Product Strategy and Launch for Tech CEOs

Product Leadership

Product Planning

Product Development

Portfolio Growth, Vision and Strategy


M.Sc., Management and Organization, University of Tampere

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Top Issues That I Help Clients Address

1Best practices for product managers and product teams to leverage new software tools

2Product management and cross-functional product tools as a competitive landscape

3Validation of product ideas and product initiatives

4The future and evolution of IoT and edge computing

5The strategic impact from climate change and decarbonization