Gartner Expert

Alys Woodward

Sr Director Analyst

Alys Woodward is a Senior Director in the CIO research group advising midsize enterprise CIOs on data and analytics. Prior to this she worked in the Emerging Technologies and Trends group within Technology and Service Provider Research and Advisory at Gartner. Ms. Woodward's key areas of focus are AI, synthetic data, augmented analytics, analytic platforms, decision intelligence, data fabric, AI maturity and AI software market forecasting. Prior to becoming an analyst, Ms. Woodward was a consultant in data and analytics building data and analytics systems for healthcare, retail, manufacturing and telecommunications organizations.

Previous experience

Prior to joining Gartner, Ms. Woodward led IDC's coverage of Big Data and Analytics in Europe, and headed the Worldwide coverage of Advanced & Predictive Analytics.

Professional background


Research Director, European Big Data and Worldwide Advanced Analytics


Senior Analyst


Senior Consultant

Areas of coverage

Messaging and Differentiation

Emerging Technologies and Trends Impact on Products and Services

Midsize Enterprise CIO Leadership

Midsize Enterprise Technology Leadership

Midsize Enterprise Digital Business Initiatives


Chartered Institute of Marketing Postgraduate Diploma

B.Sc., with honors, Physics, Manchester University

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Top Issues That I Help Clients Address

1How should midsize enterprise CIOs set their data and analytics governance and implementation strategies?

2How should midsize enterprise CIOs foster a data-driven culture to improve their business with data and analytics?

3How should technology and services providers prioritize emerging technologies and trends that should be integrated into their offerings?

4How should technology and services providers classify their AI/data and analytics/emerging technology offerings, where do they fit in Gartner's terminology?

5How should technology and services providers message their AI/data and analytics products and how do they find the right buyers?