Gartner Expert

Bindi Bhullar is a Senior Research Director in Gartner's Technology & Service Provider (TSP) organization and wears two hats: from a technology and markets perspective, Mr. Bhullar focuses on the application infrastructure and middleware (AIM) market with special interest in integration technologies such as iPaaS; he is also part of Gartner's Product Marketing research team covering marketing strategy and operations, Analysts Relations, go-to-market, demand generation, messaging, positioning, differentiation, partner and geo expansion strategies.

Prior to rejoining Gartner in 2016, Bindi held several senior marketing leadership roles across software, IT services and tech start-up companies. This included Oracle, Senior Director, responsible for the EMEA AR function, program and team (6 years); HCL, AVP & Head of Marketing & Alliances EMEA, supporting $1.5bn business run-rate, and responsible for marketing strategy, operations and execution including strategic communications and Analyst Relations (6 years); and Head of Marketing EMEA and field marketing globally for Couchbase, which also included AR responsibility. Coupled with 9 years of experience as research analyst with Gartner, this unique background allows Bindi to advise large, mid-size and small TSP's from a wide range of technology markets.

Previous experience

Professional background