Gartner Expert

Emil Berthelsen

VP Analyst

Emil Berthelsen helps Gartner clients with the challenges of achieving best practices in technology service provider areas of product management, Industrial IoT and predictive maintenance.

The impact of digital technologies has changed the market landscape. The speed of change of technology and market has accelerated. New buyer behaviors have emerged. Approaches to differentiate, disrupt and leverage data-driven insights have become mission critical. Technology service providers and their product managers remain constantly challenged to achieve excellence, and with the assistance of Gartner and our insights, we aim to support and navigate our clients through these challenging journeys.

Digital business transformations have become commonplace catalysts for change. To navigate these changes in Product and Service Management as well as the complexity behind IoT, Emil helps Gartner clients identify the issues, explore their options and implement the best practices to achieve sustainable business success. Writing research and addressing end user and service provider inquiries for Product Management, Industrial and Commercial IoT and predictive maintenance, Emili s closely involved with such topics as product life cycle management and product leadership as well as Commercial and Industrial IoT platforms, IoT data and analytics and data monetization.

Emil remains a thought leader for Gartner's Product Management and IoT research, contributing and driving such provocative topics as The Next Generation Product Manager, the Closing Chapter of IoT Marketing and IoT Product Management.

Previous experience

Prior to joining Gartner, Mr. Berthelsen worked at Machina Research, a global research and consulting firm in M2M, IoT and Big Data. Previously, he has worked as an international management consultant with Proudfoot, BT Consulting and KPMG Consulting across multiple industries including emerging technology and telecommunications. His experience includes industry analyst research, management, business and strategy consulting, IT value added reseller management and general market research. He has worked on research and consulting in M2M, IoT and Big Data, providing global advisory support and thought-leadership to clients of Machina Research. He has published Strategy Reports and Research Notes, and several external articles, and presented, chaired and moderated subject conferences around the world.

Professional background

Machina Research

Principal Analyst

Analysys Mason


BT Consulting

Principal Consultant

Areas of coverage

Product Strategy and Launch for Tech CEOs

Product Leadership

Product Planning

Product Life Cycle Management

Technology Market Essentials


MPhil in International Relations, University of Cambridge

BA Honours in International Relations, University of Sussex

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Top Issues That I Help Clients Address

1Product Leadership and Management

2IoT Strategy & Implementation - platform selection, architectural blueprints, analytical tools and IoT use cases

3Predictive Maintenance

4IoT Market Trends and Landscapes

5Industrial IoT