Gartner Expert

Emma Mathison

Director, Primary Insights

Emma Mathison is a Sr. Principal Researcher supporting the consumer insights team in the Gartner for Marketers business. Ms. Mathison supports signature consumer research projects by designing and executing on quantitative and qualitative processes that uncover consumer values, attitudes and trends. She helps distill these findings into actionable insights for marketers.

Previous experience

As an associate consultant Ms. Mathison developed selection assessments through job analysis research; Conducting interviews and collecting survey data to understand the important skills and traits required for specific job roles

Professional background

CEB - Talent Assessment, Associate Consultant, 1 years

Education

B.S. Psychology (Summa Cum Laude), Minor in Business Administration From University of Wisconsin, Oshkosh

M.S. Industrial Organization Psychology From St. Cloud State University

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