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Experts
Evan Neufeld
Managing Vice President
Evan Neufeld is vice president of Intelligence at l2/Gartner. Most recently, he was the CMO of Ground Truth, a mobile analytics company.
Previous experience
Evan has been inside of the digital ad tech space/industry for 20+ years.
Areas of coverage
Mobile Marketing
Digital Commerce
Social Marketing
Content Marketing and Management
Advertising
Education
B.A., Vassar College
M.A., New York University
Top Issues That I Help Clients Address
1Benchmarking Digital Competency of Brands
2Deploying effective data & targeting strategies via owned, earned, and paid digital media
3Understanding the deployment and ROI models for Influencer Marketing
4Challenges and opportunities around generating a single view of the customer via cross platform identity matching
5Next Generation Permission Marketing