Jane-Anne Mennella analyzes user research, testing and optimization, usability and customer centricity for marketing leaders. Ms. Mennella's areas of focus include testing and optimization strategies, qualitative customer insight, user research methodologies, becoming customer-centric and (UX) usability. She helps clients understand and utilize best practices for gaining insight into their customers, building test and learn cultures, and optimize their online experiences.
Before joining Gartner, Ms. Mennella held several positions as VP and Director to define, implement and continuously optimize the overall digital experience. In these roles, she championed the use of an array of research and testing methodologies to understand client needs, values and drivers, and create or improve products, experiences and services.
Optimization, User Research, User Experience, Customer Experience Consultant
Wyndham Hotel Group
Director of Customer Insight and Optimization
Merck & Co.
Director of Service Experience
Customer Experience Design and Execution
B.A., Communications, Douglass College, Rutgers University
1Using user research to gain client insights and deliver better experiences and products
2Testing and optimization
5Test and learn cultures