Kay Arnott is a Senior Principal within Gartner’s Emerging Market Dynamics research group, where she spearheads the development of Gartner’s AI spending forecast. With core expertise in AI market analysis, Mrs Arnott delivers actionable insights and robust market assumptions that empower clients to make data-driven decisions for product planning and market sizing. Her strong background in market modelling, forecasting and economics and dedication to turning complex data into strategic guidance give clients comprehensive knowledge about the market. She analyses the trends and drivers shaping AI adoption across IT markets, synthesizing wide-ranging market insights into a compelling narrative about how AI will develop. This includes Agentic AI, AI services, AI Software, AI Security, AI Data and AI Infrastructure. Technology and service providers come to Mrs Arnott to confidently navigate the evolving AI landscape, understand changing buyer behavior and capitalize on emerging opportunities.
Prior to joining Gartner, Mrs. Arnott was an analyst for a business consultancy specializing in the technology sectors. She developed 25 bespoke market forecast models and reports which explained market dynamics and she provided actionable recommendations to underpin clients' strategic decision making. Her insights helped product managers, marketers and tech CEOs to improve their product planning, segmentation, targeting and overall product strategy.
Milner Strategic Marketing, Market Analyst, 4 years
Shape the Product Strategy
Technology Market Business and Economics
B.A., Economics, University of Cambridge
M.A. (Cantab), University of Cambridge
Diploma in Professional Marketing, Chartered Institute of Marketing
Forecasting the AI market opportunity
Quantitative market trends within AI
Biggest use cases in AI
Market sizing for AI
AI market segments