Kay Sharpington is a Principal Analyst in Gartner's Quantitative Innovation research group. Ms. Sharpington carries out quantitative research and contributes to the Internet of Things use case and endpoint forecast, giving clients essential data for their product planning and sizing their market opportunity. Her focus areas are IoT forecasting, IoT insights and market assumptions, in particular in the Transportation, Information and Physical Security verticals.
Prior to joining Gartner, Ms. Sharpington was an analyst for a business consultancy specializing in the technology sectors. She developed bespoke market forecast models and reports which explained market dynamics and she provided actionable recommendations to underpin clients' strategic decision making. Her insights helped product managers, marketers and tech CEOs to improve their product planning, segmentation, targeting and overall product strategy.
Milner Strategic Marketing
Technology Market Essentials
B.A., Economics, University of Cambridge
M.A. (Cantab), University of Cambridge
Diploma in Professional Marketing, Chartered Institute of Marketing
1Forecasting the Internet of Things market opportunity
2Quantitative market trends within the Internet of Things