Gartner Expert

Matthew Goldman

Practice Vice President

Matthew Goldman is a Managing Vice President at Gartner where his team covers Customer Acquisition as part of the Tech Product Marketing research. He also leads the Team responsible for Analyst Relations research.

Previous experience

Mr. Goldman has more than 20 years of business and IT experience, including corporate strategy and development, technology marketing, analyst relations and delivering management consulting and systems integration services.

Professional background

Fujitsu America

SVP, Marketing and Strategy


Research VP

Technology Solutions Co. (TSC)

Senior Principal

Areas of coverage

Messaging and Differentiation

Marketing Planning and Performance

Analyst Relations Best Practices

Analyst Relations Impact on the Business

Analyst Relations Leadership and Evolution


M.B.A., Marketing and Information Systems, University of Arizona

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Top Issues That I Help Clients Address

1Go-to-market strategies for established and emerging providers

2Analyst relations strategies and best practices

3Messaging, positioning, and storytelling

4Segmentation and targeting

5Solution Marketing