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Gartner Expert
Max Panther Hammond
VP Analyst
Max Panther Hammond is a Vice President Analyst in the Business and Technology Insights team, where he advises Retail CIOs and AI leaders on technology-enabled growth and transformation. His areas of expertise include unified commerce execution, store-based technologies, and restaurant transformation for quick-service restaurants (QSRs).
Previous experience
Before joining Gartner, Mr. Panther Hammond held technology and digital strategy roles at leading retailers including Dixons Carphone Group, River Island, and Screwfix. He was responsible for shaping and delivering innovative digital transformation initiatives, with a particular focus on designing and deploying scalable, cost-effective unified commerce solutions and global retail operating standards.
Professional background
Dixons Carphone Group, Group Technology and Strategy Specialist, 4 years
River Island, Technical Innovation Architect, 6 years
Screwfix Direct, Technical Programme Manager, 6 years
Datasoft Ltd, Global Support Manager, 4 years
Areas of coverage
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Retail and Consumer Goods Technology Management
Top Issues That I Help Clients Address
Unified Commerce Strategy and Execution
Unified Commerce Platforms Anchored by POS
Store-Based Technologies
Retail Technology Trends
Digital for Quick Serivce Restaurants