Michael McCune currently serves as a Senior Director in the Gartner for Marketing Leaders practice. In that capacity, he works with heads of marketing on strategy, management and innovation across the function. Mr. McCune also advises client organizations on the management of marketing technology.
Mr. McCune's career spans over 25 years of service in support of large enterprises on customer experience, consumer insight and marketing management across the North American and Asia/Pacific markets.
Vice President, Customer Experience & Loyalty
Account Manager, Customer Experience & Loyalty
China Link Research
Co-Founder & President
Marketing Technology and Emerging Trends
Marketing Organization and Talent
Marketing Leadership and Strategy
Driving Digital Business Transformation for Industry Leadership (retired)
Driving Cost Optimization Across the Enterprise (retired)
B.A., Asian Studies, University of Michigan
Chinese Language School, Middlebury College
1Driving innovation within the marketing function.
2Aligning MarTech strategy to business outcomes.
3Governing and optimizing marketing operations.
4Calibrating talent strategy and skill development.