Gartner Expert

Neha Gupta

Managing Vice President

Neha Gupta is a Managing Vice President in Gartner Research, where she is part of the Tech Market Insights team based in Gurgaon, India. Ms. Gupta leads a team that is responsible for creating the flagship reports of Gartner, the market share report. Her team is also responsible for creating and maintaining vendor revenue profiles in addition to creating revenue estimates of tech vendor across different IT markets for publication in various annual and quarterly market share reports. Team also supports the forecast process by providing the necessary vendor insights for all IT markets tracked by Gartner.

Ms. Gupta's team is responsible for communicating any model-data-related changes to customers, and also any change due to significant events such as the effects of currency, economic downturns, demographic shifts and geopolitical implications.

Roles and responsibility

Vendors: Market Intelligence, Competitive Intelligence, Product Management, Product Planning, Strategic Planning

End Users: CIOs, IT Operations Management

Investors: All Roles

Previous experience

Prior to joining Gartner, Ms. Gupta was a revenue analyst at Bharti Airtel based in Delhi, India. As part of the marketing team, she was involved in strategic planning and in the analysis of all revenue parameters of the company for identification of cross-selling and upselling opportunities. Before that, she worked as a research analyst at India Infrastructure Publishing, a media and research agency based in Delhi.

Professional background

Bharti Airtel, Revenue Analyst, 3 years

India Infrastructure Publishing Group, Research Analyst, 2 years

Areas of coverage
  • AI Vision, Strategy and Innovation

  • Analytics and Artificial Intelligence

Education

Economics, Master of Arts, University of Delhi, Delhi School of Economics

Economics, Bachelor of Arts, University of Delhi, Delhi College of Arts & Commerce

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Top Issues That I Help Clients Address

01

Vendors/IT Buyers/Invest Clients: Enterprise software application trends and forecast worldwide

02

Vendor: Enterprise buyer behavior - adoption rate, replacement cycle and purchasing style

03

IT Buyer: Vendor strategies - evolving business models, technology trends impacting the forecast

04

Vendors/IT Buyers: Effects of currency, economic downturns, demographic shifts and geopolitical implications

05

Vendors/IT Buyers/Invest Clients: Vertical industries trends and forecast worldwide