Rebecca Martin is a Principal Analyst within Gartner’s Supply Chain Sourcing and Procurement Team. Rebecca supports the Supply Chain Sourcing and Procurement team focusing on software and cloud contract negotiations, with a focus on AI and GenAI pricing and licensing models. Vendors of particular focus are Salesforce, Adobe, Anthropic, and OpenAI.
Previously, Ms. Martin facilitated alignment between business leadership and cross-functional teams to ensure effective execution of customer goals and priorities. Her prior experience spans healthcare administration, higher education, and insurance.
Gartner, Specialist, Research Engagement Services, 2 years
IT Contracts Negotiations
M.B.A., Leadership
B.S. Business: Economics
Salesforce contract negotiations and best practices
Adobe Creative Cloud and Document Cloud contract negotiations and best practices