Rene Cizio is a Director Analyst guiding CMOs and digital marketing leaders with insights to create strategic integrated content across teams and channels. Her experience spans journalism, digital marketing, public relations and advertising.
As a former practitioner, Rene applies 15+ years of expertise in helping Fortune 500 brands achieve content marketing excellence that enhances performance, creates impact and reaches business goals.
Previously worked in agencies and client side applying insights to help business leaders create integrated content strategies across teams and channels.
Paid Media Content Marketer
Digital Strategy Director
Director of Digital Content
Digital Marketing Strategy and Execution
Marketing and Communications Leadership and Strategy
Content Marketing and Management
Customer Understanding and Marketing Execution
B.A. Journalism, University of Michigan
1Develop cross channel content strategy considering Paid, Earned, Owned and Shared content
2Create ESG and social impact messaging that helps achieve business outcomes
3Strategize implementation of SEO Content
4Orchestrate channel strategy to influence customer decisions across the journey
5Evolve advertising strategy to optimize the media mix and meet business goals