Gartner Expert

Ron Burns

Sr Director Analyst

Ron Burns is a Senior Research Director providing research and advisory services for product teams at technology and service providers. Mr. Burns' coverage encompasses all aspects of the product management role from leadership, planning, development and launch. He also provides expert advice on product strategy and pricing models for SaaS solutions.

Previous experience

Prior to joining Gartner, Mr. Burns led Software Product Management and Global Services at EBSCO, creating one of the world's most used B2B2C SaaS platforms and ecosystem. For 20+ years, he has served in software product and services leadership roles at several software solutions companies in ERP, data analytics, content management and search.

Professional background

EBSCO

VP Global Software Services and Software Product Management

Endeca - Security Source

Application Architect and Product Manager

Eprise divine

Solutions Manager

Areas of coverage

Product Leadership

Product Planning

Product Development

Product Introduction

Product Life Cycle Management

Education

B.B.A., Operations Management, University of Massachusetts, Amherst

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Top Issues That I Help Clients Address

1Voice of the Customer(VoC) and Customer Advisory Boards(CAB)

2Pricing Models (software, SaaS, digital)

3Product Launch (including Communicating Product Value via sales enablement, demos, trials, POCs)

4Product Strategy

5Digital Product Management best practices (including SaaS, PaaS, API ecosystems)