Gartner Expert

Tricia Phillips

Sr Director Analyst

Tricia Phillips is a Senior Director Analyst with the Secure Business Enablement team in Gartner Research for IT Leaders. Ms. Phillips' primary coverage focuses on user authentication with an emphasis on continuous and adaptive risk assessment to protect user experience and prevent advanced account takeover threats, as well as Electronic Signature technologies. Her background in digital payments, fraud prevention and identity proofing and corroboration informs her authentication research with a CX and operational focus as well as meeting compliance and regulatory requirements.

Previous experience

Ms. Phillips' experience includes executive roles in product strategy and management, fraud operations and client services. Her organizationally diverse background enables insights into fraud prevention and management from the perspective of the customer, risk analyst, technology leader and business line owner. This ensures a focus on the balance between customer experience, fraud losses, integration and technology costs, and operational expenses and efficiencies.

She has consulting and hands-on experience with integration and implementation of SaaS-based payment and fraud prevention technologies and services and user authentication use cases.

Professional background


SVP, Product & Strategy


Research Director, Fraud Prevention

Visa, U.S.

Product Innovation

Areas of coverage

Security and Risk Management Leaders

Security of Applications and Data

Identity and Access Management and Fraud Detection


B.A., University of Washington

Central European Studies Program, University of Economics, Prague (VSE)

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Top Issues That I Help Clients Address

1User authentication strategy

2Continuous and adaptive risk management for user account creation and authentication

3Call and contact center authentication and fraud prevention

4Physical and behavioral biometrics for authentication and risk signals

5Electronic Signature tool selection and risk management