... Access Insights Already a Gartner client? Personnel represent the bulk of customer service costs, making operational cost-efficiency a critical priority. Providers should help prospects identify customer service interactions best suited for automation, and clearly quantify cost savings, to stand out i ...
Analyst(s): Megan Fernandez
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... Access Insights Already a Gartner client? Growth companies use social monitoring and listening tools more than non-growth companies, underscoring that the success of social media efforts depends on demand generation leaders’ ability to pay attention to their audience. Those who neglect to listen befor ...
... Access Insights Already a Gartner client? Yesterday’s technology will not provide tomorrow’s growth for tech services leaders of digital workplace solutions. Winning in this market through growth and differentiation requires focusing on the transformational part of the solution portfolio, guided by tr ...
... In an increasingly crowded AI services market, providers that become the go-to partner for current clients will unlock explosive growth through 2028. Tech services leaders must leverage their incumbent advantage to secure provider-of-choice status with select clients, or risk losing clients and thei ...
... Access Insights Already a Gartner client? Speed and agility are critical when hiring for geographic expansion or filling a crucial role. Tech CEOs can reduce some of the in-house costs, time, and legal burden when hiring abroad with a global EOR service. Overview Analysis Background and Context Contributo ...
... Chief product officers (CPOs) who fail to clearly separate product and engineering responsibilities systematically undermine development team performance. CPOs can empower development teams to always deliver by adhering to this recommended framework. Overview Introduction Analysis Gartner Recommended Re ...
... Too much time and effort is misspent creating B2B personas that fail to improve customer engagement. This shortcoming becomes acute as AI accelerates the customer journey. Product leaders who reorient personas to focus on what drives value will win in the new AI-defined market. Overview Introduction An ...
... The service market is experiencing four profound technological disruptions: intelligent simulation, preemptive cybersecurity, hyper-synthetic data and domain-specific language models. These will reshape the market’s trajectory and competition. General managers must invest and leverage these technolo ...