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Premium Research May 2025
... Higher education classroom technologies must evolve to support new student experiences in both physical and hybrid classroom environments. This research identifies strategies higher education CIOs should implement when rethinking the classroom. Overview Introduction Analysis Gartner Recommended Reading G ...

Analyst(s):   Tony Sheehan   |   Paul Riley
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Research May 2025
... Access Research Already a Gartner client? Tech CMOs face the challenge of proving the value of brand and brand awareness initiatives. This document provides insights and benchmarks from the 2025 Gartner Tech Marketing Benchmarks Survey to optimize brand strategy and activation to make informed investm ...

Analyst(s):   Christy Ferguson   |   Todd Berkowitz
Premium Research May 2025
... Product leaders should target innovation initiatives at global insourcing centers in India through proof-of-concept activities. These efforts can lead to long-term, broad-scale benefits. Overview Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Ganesh Ramamoorthy   |   Naresh Singh
Premium Research May 2025
... Legacy payment technology limits a bank’s ability to innovate quickly and keep up with changing regulations. A payment hub consolidates payment processing, while supporting existing and emerging payment methods. Bank CIOs should use this guide to understand the market direction and capabilities of p ...

Analyst(s):   Peter Ryan   |   Debbie Buckland
Premium Research May 2025
... Developing a category strategy is challenging due to the in-depth research required, balancing strategic and tactical tasks and ensuring stakeholder alignment. This guide equips CPOs with tools and templates to help category managers create a strategy and secure buy-in for category plans. Overview Ste ...

Analyst(s):   Ryan Polk   |   Bhuvna Arora
Premium Research May 2025
... Channel partner programs underperform when respective roles and responsibilities are undocumented or poorly spelled out. This Excel Tool helps tech CEOs clarify in detail the specific tasks and commitments assigned to each party through the complete buying life cycle in a joint go-to-market partners ...

Analyst(s):   Igor Marchal   |   Laz Gonzalez
Premium Research May 2025
... Investment services CIOs are ramping up AI investments, but many struggle to scale initiatives and deliver successful business outcomes without a well-defined enterprisewide AI strategy. Use this roadmap to fast-track AI strategy, define AI vision and align that vision with overall business goals. Ga ...

Analyst(s):   Priyanka Shukla   |   Ali Merji
Premium Research May 2025
... Organizations are currently exploring a number of generative AI use cases that have come from the CLM market. As organizations look to integrate GenAI into their processes, they can use this research to understand those use cases, along with their associated potential benefits and cautions. More Deta ...

Analyst(s):   Lynne Phelan   |   Kerrie McDonald
Premium Research May 2025
... AI code assistants are being rapidly adopted across organizations, but their impact is limited to a small portion of the software development life cycle. This research advises software engineering leaders how to unlock broader productivity gains by expanding the usage of AI tools across teams and th ...

Analyst(s):   Raveena Gandhi   |   Karen Punnen
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