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Premium Research Oct 2024
... Health system CSCOs are looking for ways to drive performance improvements and support their goals related to cost management and operations. CSCOs struggling to find data to compare their performance with others in the industry should submit data for the Gartner IDN Benchmarking initiative. When to ...

Analyst(s):   Eric O'Daffer   |   Salil Joshi
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Premium Research Oct 2024
... This guide will help Communications leaders develop and activate a corporate narrative and supporting materials to ensure the organization’s story and messaging are told in consistent and aligned ways. Corporate narratives help educate audiences about the organization to drive business outcomes. Over ...

Analyst(s):   Elizabeth Kilbride   |   Isabel Fain
Research Jan 2024
... Access Research Already a Gartner client? CDAOs and their teams can lead the organization’s AI-readiness with data and analytics to accelerate enterprisewide business value realization with Gartner’s 2024 chief data and analytics officer initiative. The third of four priorities is to build trust and m ...

Analyst(s):   Carlie Idoine   |   Rita Sallam
Premium Research Jan 2024
... When corporate strategy shifts, CMOs must update market perceptions of their company’s brand and products. Learn from how Axiad rebranded based on desired customer outcomes, and aligned its corporate and product-level messaging. Case Overview Problem Critical Components Results Recommendations Implementat ...

Analyst(s):   Martin DeWitt   |   Elizabeth Kilbride
Premium Research Jan 2024
... Improving customer satisfaction and retention is a key challenge for marketing leaders. MarTech product leaders should use this value scenario to form effective messaging that highlights how their offering will help reduce customer churn rates. Gartner Research ...

Analyst(s):   Precious Ozokpo   |   Mark Stanyer
Premium Research Jan 2024
... Spot key trends early on and prepare your organization’s responses to enhance innovation and drive business value Outcome Suggested Partners Featured Resource Step 1 Step 2 Step 3 Step 4 Gartner Research ...

Analyst(s):   Christian Stephan   |   Peter Skyttegaard
Research Oct 2024
... Access Research Already a Gartner client? Organizations often used time sheets and project phases to track which parts of software labor are capitalizable. To achieve this with agile methodologies, software engineering leaders should work with finance partners to find new ways to accurately track data ...

Analyst(s):   Bill Blosen   |   Jim McGittigan
Premium Research Oct 2024
... Breaches via APIs can undermine a technology provider’s entire portfolio by suggesting incompetence, negligence, or carelessness. Digital product managers can improve the success of their platforms by making API security an integral part of their design, testing and operations. Overview Introduction An ...

Analyst(s):   Mark Wah   |   Nicholas Carter
Premium Research Oct 2024
... Transitioning from projects to products has agility benefits, but enterprises can miss out on the value of distributed digital investments as short-term functional needs sacrifice strategic goals. This research shows how PMO leaders can maximize returns from democratized delivery investments. More De ...

Analyst(s):   Peter Clegg   |   Shilpa Pental
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