... Poorly planned websites reduce product-led growth conversion rates. This research enables product marketing leaders to optimize their website and increase user conversion rates for free trial, freemium or open-source application offers. Overview Introduction Analysis Gartner Recommended Reading Gartner R ...
Analyst(s): David Yockelson | Jess Walker
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... This webinar discusses how internal audit teams have successfully embedded GenAI into their workflows since ChatGPT’s release. Learn how chief audit executives can apply GenAI in audit cycles, the key considerations for implementation, and challenges like output quality and guidance gaps. Session Des ...
... Access Research Already a Gartner client? Translation technology, enhanced by AI, can revolutionize customer service by eliminating accent biases and language barriers. Customer service and support leaders should strategically evaluate these technologies to achieve success in a diverse language servic ...
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... As the EU AI Act approaches, bank CIOs are urged to focus on compliance and transparency. The upcoming Act will also add new responsibilities. This research can help align your AI strategies by focusing on integrating regulatory compliance, revamping AI operations and promoting transparency More Deta ...
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... Access Research Already a Gartner client? Email is fundamental to digital marketing leaders’ marketing strategies, but its performance is often limited by a lack of maturity stemming from the complexity of improvement projects. Use this maturity model to assess your current email marketing capabilitie ...
... With the rapid pace of change, CIOs must stay up to date about their industry’s direction in terms of growth, efficiency, customer experience and risk mitigation. Gartner’s meta-analysis of our industry predictions shows which technologies are driving the future and how CIOs can remain ahead. Analysi ...
... Large logistics transformations often run into staff resistance that undermines progress. Illumina’s logistics leaders significantly reduced this resistance (stress) by engaging the front line in transformation design, and giving them flexibility to adapt implementation to realities on the ground. Ca ...