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Premium Research Apr 2025
... Many organizations seek vendors with deep experience in complex markets, such as Asia/Pacific, to help manage increasing complexity and optimize volatile logistics costs. Supply chain technology leaders should use this research to evaluate the Asia/Pacific TMS market. Market Differentiators Considerat ...

Analyst(s):   Brock Johns   |   Sergio Coelho   |   Oscar Sanchez Duran
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Research Apr 2025
... Access Research Already a Gartner client? Many CFOs blame their organization’s lack of cost discipline for failure to sustain cost reductions. To sustain cost structure improvements, CFOs must shape a cost-conscious culture using multimodel budgeting, teaching-focused business partnering, on-demand co ...

Analyst(s):   Dennis Gannon   |   Randeep Rathindran   |   Idris Evans
Premium Research Apr 2025
... The international transportation landscape is becoming more volatile, uncertain and complex due to the increasing number of disruptions and geopolitical tensions. Supply chain technology leaders should use this research to evaluate TMS solutions specialized in managing international transportation. M ...

Analyst(s):   Sergio Coelho   |   Oscar Sanchez Duran   |   Brock Johns
Research Apr 2025
... Access Research Already a Gartner client? To support geographic expansion, CIOs must recognize cultural nuances and adjust their leadership approach. This research outlines strategies for fostering collaboration, combining structured decision making with inclusivity and balancing restraint with innova ...

Analyst(s):   Daniel Sanchez Reina   |   Owen Chen   |   Leo Li
Premium Research Apr 2025
... Although vendor websites remain one of the highest performing B2B tech marketing channels, AI is rapidly changing what works best to drive revenue. This Time to Value episode highlights evolving homepage best practices that most effectively guide buyers through the B2B tech-purchasing journey. Gartne ...

Analyst(s):   Jess Walker   |   Sarah Brennan   |   Jill Silva-Braga
Research Apr 2025
... Access Research Already a Gartner client? Revenue and retention leaders should integrate the use of GenAI into their health scores to improve account churn and growth candidate identification. The application of GenAI now allows for more dynamic assessments, which can continue to be refined for improv ...

Analyst(s):   Jonathan Schmidt   |   Michael Maziarka   |   Maria Marino
Premium Research Apr 2025
... Most I&O organizations will curate, integrate and enhance vendor solutions, rather than build fully custom-made I&O platforms. Infrastructure architects can use this research to choose an appropriate implementation model from the spectrum of IPE possibilities. Overview Problem Statement The Gartner App ...

Analyst(s):   Paul Delory   |   Lydia Leong   |   Ross Fomerand
Premium Research Apr 2025
... Organizations must provide a transparent process for collecting portfolio demand, prioritizing portfolio initiatives and planning resource capacity. These tools enable PMO leaders to make decisions about new demand and the reprioritization (including halting) of in-progress initiatives. Analysis Resea ...

Analyst(s):   Jennifer Jackson   |   Lars Mieritz   |   Aditi Pant
Premium Research Apr 2025
... For CMOs, driving ROI through personalization is challenging due to complex buying journeys and customer data gaps. Learn how Advanced Technology Services used minimum-viable data strategies and AI-powered personalization to transform marketing from a cost center into a business growth driver. Case O ...

Analyst(s):   Nicholas Mortensen   |   Sharon Cantor Ceurvorst   |   Janine Kanters
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