... Access Research Already a Gartner client? Industry cloud platforms are a transformative way to deliver tailored business outcomes. Technology and service provider product leaders must target their strategies to the distinct responsibilities of the key roles in the ICP ecosystem. Overview Strategic Plann ...
Analyst(s): Dennis Gaughan | Tarun Rohilla | Yefim Natis | Gregor Petri
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... How should service implement customer-facing Generative AI? Do we need to be transparent with customers that they’re interacting with a bot? What are the prerequisites? Customer service and support leaders can learn from the experiences of 150 peers, their strategies, and key considerations. Gartner ...
Analyst(s): Kim Hedlin | Patrick Quinlan | Christopher Sladdin | Daniel O'Sullivan
... Access Research Already a Gartner client? AI is often seen as happening to, for or around humans. However, humans are part of that AI, especially when used to power digital twins of humans. CIOs must guide the development of AI-powered digital twins of humans for positive purposes, and work to prevent ...
... Access Research Already a Gartner client? Investment planning is required for organizations to realize the top- and bottom-line benefits of digital investments. EA leaders must combine capital budgeting and total cost of ownership — as part of advanced business architecture — to help realize returns o ...
Analyst(s): Saul Brand | Marcus Blosch | Stewart Buchanan
... Access Research Already a Gartner client? With infrastructure’s increasing role as a foundational business enabler, I&O platform leaders should assess their current infrastructure capabilities, while identifying their future aspirations, when crafting their infrastructure modernization strategies. Over ...
Analyst(s): Dennis Smith | Tim Zimmerman | Jeff Vogel
... Five generations of clients, global economic uncertainty and evolving, digitally forward business models create opportunities and risks for wealth management firms. WM CIOs can adopt, trial or assess these top technology trends to influence priorities, strategies and execution. Overview What You Need ...
Analyst(s): Melissa Hilbert | Priyanka Shukla | Christopher Sladdin | Chuck Thomas
... Enterprise application leaders have significant responsibilities for testing CRM, digital workplace and ERP SaaS applications prior to each vendor’s scheduled product release. Use this research to establish or update your application testing practices for customizations and integrations. More Detail G ...
Analyst(s): Tad Travis | Jim Scheibmeir | Joachim Herschmann | Thomas Murphy
... Differentiated product messaging is a critical challenge that many B2B CMOs do not feel confident they can solve. Use structured storytelling techniques to craft messaging that engages buyers, builds confidence and propels them along the path to purchase. Overview Introduction Analysis Gartner Recommend ...
Analyst(s): Sharon Cantor Ceurvorst | Kip Martin | Dhwani Shah