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Research Jan 2025
... Access Research Already a Gartner client? Diverse buying group needs, coupled with rapid advancement in AI, require sales to innovate in engaging buyers and upskilling sellers. CSOs can leverage this analysis to craft inclusive buyer engagement strategies, balance AI with sellers’ human skills and eth ...

Analyst(s):   Colleen Giblin   |   Kelly Fischbein   |   Adnan Zijadic   |   Daniel Hawkyard   |   Doug Bushée   |   Michael Katz   |   Alyssa Cruz
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Premium Research Apr 2025
... U.S. administration policy shifts impact private sector enterprises worldwide, prompting D&A leaders to urgently plan for the future while addressing immediate challenges. Scenario planning is key to uncovering blind spots and opportunities while accelerating D&A agility in times of disruption. Overv ...

Analyst(s):   Yogesh Bhatt   |   Lydia Clougherty Jones   |   Rita Sallam   |   Sarah James   |   Ehtisham Zaidi   |   Anurag Raj   |   Jorg Heizenberg
Premium Research Apr 2025
... As the speed of business continues to accelerate and external forces work to undermine the reputation of organizations, CCOs must become stewards of organizational truth by upgrading monitoring capabilities to include human-in-the-loop AI protocols and owned-channel safe spaces. Overview What You Need ...

Analyst(s):   Amber Boyes   |   Adam Herold   |   Hertha Meyer   |   Dorian Cundick   |   Michelyne Chavez   |   Emily Earl   |   Kelly McHale
Premium Research May 2025
... Organizations in China are responding to new economic challenges and opportunities and building out their digital business ambitions. CIOs and their teams can use this research to help business peers meet and exceed their business expectations. Overview Recommended Actions Gartner Recommended Reading Ga ...

Analyst(s):   Carolin Zhou   |   Owen Chen   |   Mike Fang   |   Arnold Gao   |   Deacon D.K Wan   |   Wei Jin   |   Mia Yu
Research Jan 2025
... Access Research Already a Gartner client? 4G and 5G private mobile network services vendors’ capabilities differ across the four PMN services’ core use cases. Enterprise CIOs can use this research to select a vendor with capabilities that best match their PMN services requirements and sourcing strateg ...

Analyst(s):   Peter Liu   |   Mohini Dukes   |   Gaspar Valdivia   |   Kosei Takiishi   |   Sylvain Fabre   |   Pablo Arriandiaga   |   Frank Marsala
Premium Research Mar 2025
... Customer data platforms help marketing and other customer experience functions collect, unify, segment and activate customer data. Using this research, CMOs can evaluate 12 critical capabilities to identify products that meet business user needs and growing enterprise technology requirements. Overvie ...

Analyst(s):   Benjamin Bloom   |   David Walters   |   Rachel Smith   |   Adriel Tey   |   Lizzy Foo Kune   |   Suzanne White   |   Audrey Brosnan
Premium Research Nov 2024
... CIOs must lead their companies into the future while running the business and navigating social and economic trends. This episode of CIO Mind Podcast showcases three strategic technology trends to show CIOs how to use trends to prepare for technology disruptions and a successful technology future. Ga ...

Analyst(s):   Gabriela Vogel   |   Alicia Mullery   |   ck Andrade   |   Tom Nolan   |   Eyad Tachwali   |   Gene Alvarez   |   Ed Gabrys
Research May 2025
... Access Research Already a Gartner client? CIOs and other leaders of innovation in organizations adopt emerging technologies and trends to pursue business goals through innovation leadership and succeed. This initiative identifies and executes on adoption of emerging technologies and trends to thrive i ...

Analyst(s):   Samantha Searle   |   Mordecai .   |   Daniel Sun   |   Monica Basso   |   Marty Resnick   |   Frank Buytendijk   |   Tsuneo Fujiwara   |   Gene Alvarez
Premium Research Mar 2023
... Gartner First Takes Fresh insights on emerging trends Insurance CIOs must create hypothetical future scenarios and anticipate increasingly disruptive forces that affect their organizations. Four plausible future scenarios can help insurance CIOs identify potential blind spots to formulate strategies f ...

Analyst(s):   James Ingham   |   Sham Gill   |   Laurie Shotton   |   Richard Natale   |   Kimberly Harris-Ferrante
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