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Premium Research Apr 2025
... Emerging technologies, modernization and improving data quality efforts, coupled with external disruptions, are reshaping technology and service adoption. This research helps product leaders assess these trends across 10 different vertical industries and devise strategies to enable growth. Overview Wh ...

Analyst(s):   Daniel Snyder   |   Hanna Karki   |   Veronica Walk   |   Scot Kim   |   Ellen Eichhorn   |   Chris Regan   |   Amol Nerlekar   |   Simon Cushing   |   Nicole Foust   |   Chuck Thomas   |   Sruthi Nair   |   James Ingham   |   Laurie Shotton
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Premium Research Aug 2024
... Risks not only arise from technology, but also in political, social, economic, trust, regulatory and environmental areas. Security and risk management leaders should refer to this research highlighting the evolving, expanding and complex threat landscape. Overview Strategic Planning Assumptions What Yo ...

Analyst(s):   Akif Khan   |   Bernard Woo   |   William Dupre   |   Deepti Gopal   |   Mary Ruddy   |   Lisa Neubauer   |   Craig Porter   |   Patrick Hevesi   |   Alissa Lugo   |   Marty Resnick   |   Joerg Fritsch   |   Lauren Kornutick   |   Chiara Girardi   |   Eric Grenier
Premium Research Jan 2023
... Gartner First Takes Fresh insights on emerging trends What comes after digital transformation? The next phase, autonomous business, is now at the doorstep. Global disruptions and economic headwinds may even pull this future forward. Executive leaders should explore three potential scenarios and unders ...

Analyst(s):   Owen Pengelly   |   Brook Selassie   |   Mark Raskino   |   Don Scheibenreif   |   Lizzy Foo Kune   |   Jeff Cribbs   |   Frank Buytendijk   |   Emily Rose McRae   |   Michael de Paauw   |   Christophe Uzureau
Research November 21 2023
... traditional forecasting with this technology, their underdeveloped models can lead to untested algorithms that frustrate progress. Letter from the editor Enterprise leaders cannot ignore generative AI because their rivals won’t. As the hype swirls — will it save untold hours of work? will it end life as ...
Premium Research Jan 2025
... Sustainability is now a key executive leader responsibility that drives efficiency, innovation and differentiation. To turn pledges into purpose, leaders must pursue voluntary targets and navigate complex regulation. Use this research to assess opportunities, adapt strategies and take action. Overvie ...

Analyst(s):   David Sugden   |   Lloyd Jones   |   Marta Muñoz   |   Shanna Grafeld   |   Sarah Watt   |   Laura Rainier   |   Stephen White   |   Lauren Wheatley   |   Sabu Mathai   |   Bettina Tratz-Ryan   |   Janel Everly   |   Manjunath Bhat   |   Bob Johnson   |   Simon Bailey
Research Dec 2024
... allocations to maximize impact. This research helps CMOs by sharing service provider peer benchmarks for marketing investment allocations, marketing program spend and technology investments. Overview Data Insights Gartner Recommended Reading Gartner Research ...

Analyst(s):   Jen Singleton   |   Jennifer Barry
Premium Research Jan 2024
... Demand for software continues to grow, but at a slower pace than last year as buyers rationalize spending amid macroeconomic uncertainty. This presentation includes insights on 13 business metrics based on quarterly and annual reports of 47 publicly listed software companies. Gartner Insights Abstract ...

Analyst(s):   Neha Gupta   |   Mudit Sharma   |   Kanchi Bindal   |   Umang Dwivedi   |   Nimit Bali   |   Harshita Chibber   |   Rahul Yadav   |   Akshita Joshi
Premium Research Apr 2024
... Successful navigation of the energy transition demands strategic foresight over reactive tactics. Executive leaders can use our scenario planning research to build resilience within their organization to navigate ongoing energy volatility. Gartner Research ...

Analyst(s):   Wam Voster   |   Jan Ambergen   |   Lloyd Jones   |   Bettina Tratz-Ryan   |   Chet Geschickter   |   Lillian Oyen-Ustad   |   Jim Mello   |   Laura Rainier   |   Heather Wheatley   |   Valeria Di Maso   |   Sarah Watt   |   Mike Edholm   |   Lauren Wheatley
Premium Research Dec 2024
... This playbook provides digital leaders with the guidance and frameworks needed to craft a comprehensive AI strategy, identify valuable use cases, create an AI deployment roadmap, quantify AI’s benefits and risks, and efficiently scale AI capabilities within their organization. Gartner Research ...

Analyst(s):   Whit Andrews   |   Maheen Ahmad   |   Svetlana Sicular   |   Christian Stephan   |   Tsuneo Fujiwara   |   Aviral Vyas   |   Marc Kelly   |   Carlton Sapp   |   Avivah Litan   |   Arun Chandrasekaran   |   Erick Brethenoux   |   Anthony Mullen   |   Birgi Tamersoy   |   Hung LeHong   |   Mary Mesaglio
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