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Webinar On-Demand
... often overlooking the importance of addressing behaviors that hinder progress. Culture is shaped by daily actions, not just lofty goals, and shifting it requires strategic intolerance of counterproductive behaviors. Join this complimentary Gartner leadership webinar as a Gartner business and technology ...

Analyst(s):   Mary Mesaglio
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Premium Research Dec 2025
... many sales organizations already live in (Gmail, Docs, Sheets, Calendar, Drive). It includes prebuilt AI agent starter templates, “prompt to agent” for lower effort customization, and Salesforce CRM integrations. This makes it faster and easier for sales teams to create agents that perform real sales work ...

Analyst(s):   Greg Hessong   |   Robert Blaisdell   |   Bill Yetman   |   Dan Gottlieb   |   Alyssa Cruz
Research Oct 2025
... encountering implementation issues, providers have an opportunity to differentiate in a crowded marketplace. To do so, it is essential to emphasize that deployment success is not an afterthought; it must be carefully engineered during the buying process. Overview Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Michelle Shapiro
Research Oct 2025
... Business’s new pricing, wide reach in emerging markets, and rich features make it a strong alternative to traditional messaging. Product leaders should speed up advanced feature development to maximize its potential and integrate it with current messaging strategies. Overview Introduction Impacts and Recommendations ...

Analyst(s):   Manoj Bhatia
Research Feb 2017
... their relative position within it. Analysis Enterprises Around the Globe Look to Invest in and Explore Digital Ecosystems to Continue Their Digital Business Transformation Journey Technology Spending Continues to Focus on BI/Analytics and Cloud Services as Technology Spending Matures Despite Skills Gaps ...

Analyst(s):   Andy Rowsell-Jones   |   Jan-Martin Lowendahl   |   Chris Howard   |   Tomas Nielsen
Premium Research Apr 2026
... media effectiveness and drive better brand awareness outcomes, CMOs must prioritize investments in media formats that audiences prefer and cut back spend on placements most likely to garner negative brand sentiment. Insights at a Glance Strategic Planning Assumption Issue Impact More Detail Gartner Recommended ...

Analyst(s):   Emily Weiss
Premium Research Apr 2026
... technology. Use this tool to quantify trade-offs, document assumptions, and compare how different investment decisions impact overall cybersecurity spend. When to Use Directions for Use Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Elizabeth Davis   |   Fadeen Davis   |   Tisha Bhambry
Research Mar 2026
... Gartner’s quantitative research for hard-disk drives. Technology and service providers should use this as a companion document for Market Share and Forecast reports. What You Need to Know Introduction Notable Changes Market Methodology High-Level Definitions and Segmentation Gartner Recommended Reading ...

Analyst(s):   Amit Goyal
Premium Research Mar 2026
... Many CFOs’ first reaction to the war in the Middle East is to contain the cost impact of an oil price surge that threatens margins, forecasts and investor confidence. However, the war in the Middle East functions more like a balance sheet tax than a cost spike, demanding sharper liquidity and leverage ...

Analyst(s):   Nauman Abbasi   |   Vaughan Archer
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