... The democratization of IT through citizen-developed applications and business-led buying drives the need for a more flexible and adaptive style of application governance. Enterprise applications leaders can use these insights to learn about adaptive governance mechanisms and metrics to accommodate different ...
Analyst(s): Swasti Arya
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... its growth trajectory. How chief product officers prepare for and react to these disruptions will either substantially boost revenue growth or plunge it into decline. Overview Analysis Background and Context Gartner Recommended Reading Notes Gartner Insights Abstract ...
... The real danger isn’t missing new AI, it’s quietly automating decisions with models that still make costly, hidden errors. CIOs and others responsible for innovation must take a critical eye in piloting reasoning models within the right workflows to uncover both risks and opportunities. Gartner Research ...
Analyst(s): George Brocklehurst | Christian Stephan | Tsuneo Fujiwara
... Customer community is not a “nice to have” for B2B tech companies — it is critical to amplify marketing reach and customer experience by scaling human connections. Product marketing leaders can deepen customer relationships and loyalty while skillfully using AI to reduce community management work. Overview ...
... This research helps you identify your key stakeholders, refine your value propositions and build trust — enabling stronger collaboration and faster IT strategy execution. Action Name Gartner Research ...
Analyst(s): Mary Mesaglio | Alicia Mullery | Tori Paulman | Kevin Smith | Kabeh Vaziri | Akanksha Pandey
... Effective June 2022, Gartner will change segmentation in its “Semiconductor Forecast Database, Worldwide” report to help technology and service providers easily identify the major trends they need to react to. Read this document for further details. Planned Update to Gartner Market Statistics Coverage ...
Analyst(s): Masatsune Yamaji | Rajeev Rajput | Ben Lee
... Consumers’ trust in major brands is declining. To build it back up, brands must persuade consumers to try their products. This research helps chief marketing officers understand how they can signal trustworthiness to draw consumers even when their brands aren’t the lowest-price option. Introduction ...
... CMOs often struggle to demonstrate how digital commerce marketing affects commercial results, making it difficult to connect marketing to top-level business outcomes. Use this research as a guide to better connect efforts to commercial goals and improve communication with C-suite stakeholders. Overview ...
... Core system modernization and new implementation initiatives are among the most high-risk IT programs insurers will undertake. Insurance CIOs can mitigate the risks of core system modernization by conducting thorough readiness assessments to avoid cost and time overruns and project failures. Overview ...