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Premium Research Jun 2025
... Data and effective data management are fundamental to the success of AI initiatives within organizations. This Maturity Guide helps AI leaders build a roadmap for preparing their organizations for AI from a data perspective, providing access to Gartner’s essential resources at each step. Analysis Research ...

Analyst(s):   Birgi Tamersoy
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Premium Research Jun 2025
... Effective management of early-stage technologies is crucial for enhancing R&D’s time and resource efficiency and fostering innovation. This research can help R&D leaders scout and monitor technologies and trends, assess their potential and incubate the most promising technology ideas. Analysis Research ...

Analyst(s):   Research and Development Research Team
Premium Research Jul 2025
... Heads of enterprise risk management implementing risk quantification can struggle to scale it beyond receptive risk owners or pilot projects. This case study demonstrates how a business-area-tailored approach improves implementation speed, efficiency and stakeholder receptiveness. Case Overview Problem ...

Analyst(s):   Zachary Ginsburg
Premium Research Oct 2025
... Balancing supplier consolidation is critical to a well-aligned spend management strategy. Chief procurement officers can use this research to benchmark their level of supplier consolidation and create an action plan for managing their supply base. Data Snapshot Data Insights What You Need to Do Gartner ...

Analyst(s):   Saksham Arora   |   Lynne Phelan   |   Andrea Greenwald   |   Ryan Polk
Premium Research Jun 2025
... key components of enterprisewide data ecosystems and have achieved ubiquity in some point solutions. CMOs should assess CDPs in the context of data management strategies, evaluate interoperability within broader architectures and clarify vendor offerings. Overview Introduction Impacts and Recommendations ...

Analyst(s):   Lizzy Foo Kune
Premium Research Apr 2025
... and achieve marketing operational excellence because structuring marketing operations is perplexing: A COE is too strategic, and a marketing ops management team is too executional. CMOs can accomplish both by designing a dual purpose-built, collaborative team. Overview Introduction Analysis Contributors ...

Analyst(s):   Sally Witzky
Research Jul 2025
... Selecting an email security solution often fails when organizations do not define and document requirements clearly. This Toolkit helps security and risk management leaders tailor RFP questions to their organization’s specific email security needs, ensuring all unique requirements are addressed when evaluating ...

Analyst(s):   Nikul Patel   |   Deepak Mishra
Premium Research May 2025
... marketing employees face organizational restructures and other changes more frequently than before. CMOs can use this research to learn effective change management strategies that aid employee resilience, enhance adaptability and mitigate fatigue in the face of constant change. Overview Introduction Analysis ...

Analyst(s):   Akanksha Borawake   |   Nick Monroe
Premium Research Jul 2025
... strategy. This research highlights IT leaders’ adoption plans and risk and value assessments for software engineering, D&A, I&O, security and portfolio management technologies. Analysis Research Highlights Gartner Recommended Reading Gartner Research ...

Analyst(s):   Miriam Colman
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