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Premium Research Mar 2026
... from 14 Technology and Infrastructure Research Board and Strategic Sourcing Research Board members on using Salesforce as a customer relationship management (CRM) platform, plans for its future use, and governance of usage‑based services. Overview Summary of Results Survey Results Detail Gartner Insights ...

Analyst(s):   Research Board Research Team
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Premium Research Mar 2026
... security breaches should invest in user authentication tools to protect resources and prevent account takeovers. This note guides identity and access management leaders to learn from the implementation experience of their peers shared on Gartner Peer Insights. Overview Peer Lessons Learned Gartner Recommended ...

Analyst(s):   Peer Community Contributor
Premium Research Jan 2026
... conversational interactions. CIOs need a roadmap for CAI adoption beyond traditional chatbots, focusing on technology, process, risk mitigation, and change management to build citizen trust. Insights at a Glance Issue Context Impact Brief More Detail Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Dean Lacheca
Research Feb 2026
... Access Insights Already a Gartner client? As tech risk becomes part of nearly every purchase, sourcing, procurement and vendor management leaders must equip procurement champions to enable smarter, risk‑informed decisions while avoiding extra bureaucracy. Insights at a Glance Impact Brief Actions How ...

Analyst(s):   Yanni Karalis   |   Dawn Singer   |   Jess Aggio
Premium Research Feb 2026
... optimizing workloads on public cloud platforms with cloud-native and AI-powered services. This note guides heads of IT sourcing, procurement and/or vendor management to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended Reading Methodology Gartner Insights Abstract ...

Analyst(s):   Peer Community Contributor
Premium Research Feb 2026
... Multichannel marketing hubs are cloud-based software platforms that facilitate the creation and management of personalized marketing campaigns and event-driven customer journeys across communication channels. This note guides chief marketing officers to learn from ratings and reviews by their peers shared ...

Analyst(s):   Peer Community Contributor
Premium Research Jan 2026
... a person’s identity claim to enable secure access to digital assets, signal evaluation and decision points. This note guides identity and access management leaders to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended Reading Methodology Gartner Insights ...

Analyst(s):   Peer Community Contributor
Premium Research Jan 2026
... wrong actions to meet future I&O goals. They must ensure alignment with their CIOs’ priorities, address any AI paradoxes and prioritize effective management of technical debt to drive cost optimization, efficiency and innovation. Overview Recommended Actions Gartner Recommended Reading Gartner Insights ...

Analyst(s):   Nathan Hill   |   Chris Laske   |   Mark Margevicius   |   Tim Zimmerman   |   Jonathan Forest   |   Tom Cipolla
Premium Research Jan 2026
... reseller support from free to tiered and fee-based services, impacting client costs. This tool helps heads of IT sourcing, procurement and vendor management evaluate reseller offerings and ensure continued value and cost efficiency. When to Use Directions for Use Gartner Recommended Reading Gartner Insights ...

Analyst(s):   Stephen White
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