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Premium Research Mar 2026
... from 14 Technology and Infrastructure Research Board and Strategic Sourcing Research Board members on using Salesforce as a customer relationship management (CRM) platform, plans for its future use, and governance of usage‑based services. Overview Summary of Results Survey Results Detail Gartner Insights ...

Analyst(s):   Research Board Research Team
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Research Feb 2026
... Access Insights Already a Gartner client? As tech risk becomes part of nearly every purchase, sourcing, procurement and vendor management leaders must equip procurement champions to enable smarter, risk‑informed decisions while avoiding extra bureaucracy. Insights at a Glance Impact Brief Actions How ...

Analyst(s):   Yanni Karalis   |   Dawn Singer   |   Jess Aggio
Premium Research Feb 2026
... optimizing workloads on public cloud platforms with cloud-native and AI-powered services. This note guides heads of IT sourcing, procurement and/or vendor management to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended Reading Methodology Gartner Insights Abstract ...

Analyst(s):   Peer Community Contributor
Premium Research Feb 2026
... Multichannel marketing hubs are cloud-based software platforms that facilitate the creation and management of personalized marketing campaigns and event-driven customer journeys across communication channels. This note guides chief marketing officers to learn from ratings and reviews by their peers shared ...

Analyst(s):   Peer Community Contributor
Research Feb 2026
... Access Insights Already a Gartner client? Organizations are intrigued by the question of how to think about AI acquisition and vendor management. Using kitchen gadgets as a comparison to classic knives or to a special made-at-home thing is a way of considering AI purchases. Gartner Recommended Reading ...

Analyst(s):   Whit Andrews
Premium Research Jan 2026
... Increasing renewal costs and the inclusion of AI and enterprise service management capabilities are driving ITSM platform spend higher. Heads of I&O should use this research to optimize ITSM spend by avoiding unexpected costs. Insights at a Glance Strategic Planning Assumption Issue Context Impact Brief ...

Analyst(s):   Rich Doheny   |   Chris Matchett
Premium Research Jan 2026
... reseller support from free to tiered and fee-based services, impacting client costs. This tool helps heads of IT sourcing, procurement and vendor management evaluate reseller offerings and ensure continued value and cost efficiency. When to Use Directions for Use Gartner Recommended Reading Gartner Insights ...

Analyst(s):   Stephen White
Premium Research Jan 2026
... technological —has been multiplied by ongoing geopolitical turmoil. CISOs should consider if “just sovereign enough” offerings can meet their enterprise risk management needs, and if the trade-offs are worthwhile. Overview Gartner Recommended Reading Evolving Insights History ...

Analyst(s):   Lydia Leong   |   Charlie Winckless   |   Harry Collinge
Research Feb 2026
... provides a way to calculate ROI by quantifying retention savings, funding accuracy, capacity growth, the elimination of transcription costs and license management. Gartner Insights Abstract ...

Analyst(s):   Robert Potts
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