... scenario planning, plan new business value, and reinforce data use with a data literacy program.”
“Advanced data & analytics technologies such as digital twins, graph analytics, augmented analytics and smart AI became more widely used, for the first time in some organizations.”
“The processes and policies ...
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... their data costs. They should focus data collection and retention on the experiences that customers find most valuable, or pursue concepts such as a digital twin of a customer to generate synthetic customer data and predict future behavior. Prioritize innovations that provide more customer value – and generate ...
... interactions and novel engagement. By 2027, over 40% of large organizations worldwide will be using a combination of Web3, spatial computing and digital twins in metaverse-based projects aimed at increasing revenue. “B2B marketers have an opportunity to apply metaverse technologies and the immersive experiences ...
... non-fungible tokens (NFTs). By 2027, Gartner predicts that over 40% of large organizations worldwide will use a combination of Web3, AR cloud and digital twins in metaverse-based projects aimed at increasing revenue. Superapps A superapp combines the features of an app, a platform and an ecosystem in one ...
... launch of this insurance program has increased sales by 13%.
Additional Award Recipients:
Aksigorta — Aksigorta identified an opportunity to use digital twin technology to adapt and improve business processes. The company created digital copies of business processes in a virtual platform called Digital ...
... improve financial results and outperform competitors by extending into paid virtual experiences.
The increasing capability of internet of things, digital twins and virtual and augmented reality (VR/AR) is making the provision of immersive experience more attractive and affordable to a wider range of consumers ...