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Research Dec 2025
... Organizations supplement their decision making with external data when internal data is not sufficient. D&A leaders who fail to incorporate trust-based governance into their external data collection framework will not be able to quantify benefits, justify costs, or maximize the usage of external data. Insights ...

Analyst(s):   Divya Radhakrishnan
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... uncover knowledge gaps, formulate strategies, and explore unfamiliar areas. Toolkits and Market Guides: The organization inputted their own data into Gartner toolkits to score maturity models and used market guides to confidently identify technology partners. Ask Gartner Tool: The team searched disparate ...
Complimentary Research October 27 2026
... decision-making, AI governance, and change management, while stripping out legacy work through automation. By augmenting core HR skills with AI capabilities, HRBPs can deliver greater business value and actively guide talent strategies in an AI-infused enterprise. Why is it important to redefine skills for business-facing ...
Premium Research Jun 2025
... dynamics, geopolitical instability and recession threats. This research will help D&A leaders respond to this scenario and position analytics and artificial intelligence teams as strategic partners to help optimize cost enterprisewide. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   David Pidsley   |   Edgar Macari   |   Andrés García-Rodeja
Podcast January 13 2026
... Podcast | The Truth Behind AI Layoffs and the Future of Work Trends for 2026 AI-driven layoffs are making headlines, but is AI really the main culprit? Or is the story more complex? As organizations enter 2026, leaders face rising performance expectations, cultural strain, and mounting pressure to deliver ...
Premium Research Jun 2026
... Database CPOs first to market with solutions that deliver trusted AI-driven outcomes will seize 60% of new market spend by 2031. Insights at a Glance Strategic Planning Assumption Issue Impact More Detail Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Robin Schumacher
Premium Research Jan 2026
... Sales force automation platforms utilize AI and advanced analytics to augment an organization’s core sales processes and streamline sales tasks. This note guides sales operations leaders to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended Reading Methodology ...

Analyst(s):   Peer Community Contributor
Premium Research Mar 2025
... Gartner offers multiple Magic Quadrants and Market Guides to reflect the CRM market’s diversity and depth. Enterprise applications leaders can use these resources to find the best CRM solutions for their marketing, sales, customer service, customer experience and digital commerce business units. Analysis ...

Analyst(s):   Olive Huang   |   Ilona Hansen
Premium Research Feb 2026
... Analytics and business intelligence platforms are evolving into AI-driven experiences where AI agents and semantic layers reshape insights amid rising governance and interoperability risks. Data and analytics leaders should evaluate four scenarios to guide ABI investments. Insights at a Glance Strategic ...

Analyst(s):   Edgar Macari   |   Anirudh Ganeshan   |   Fay Fei
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