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Premium Research Sep 2026
... European enterprise CIOs historically leverage India for low-cost delivery execution. The India-EU Free Trade Agreement, concluded in principle in 2026 and currently progressing toward legal ratification, creates a critical window for CIOs to pivot India into a primary innovation engine. CIOs and other ...

Analyst(s):   Arindam Das
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Premium Research Jun 2025
... Marketing work management platforms facilitate the management of marketing initiatives by offering stakeholders a comprehensive view of the planned work. This note guides marketing operations leaders to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended ...

Analyst(s):   Peer Contributors
Premium Research Jul 2025
... IT service management platforms provide workflow management and automation solutions that improve integrated IT services and enhance employee productivity. This note guides infrastructure and operations leaders to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner ...

Analyst(s):   Peer Contributors
Premium Research Jan 2026
... CIOs predict AI’s primary impact on shared services will be enabling business teams to build their own solutions — more so than reducing headcount. CIOs must now position their IT shared services to deliver the platforms and governance needed for scalable, secure business-led AI innovation. Insights ...

Analyst(s):   Maddie Otter   |   Stewart Buchanan   |   Janelle Hill
Premium Research May 2025
... B2B marketing automation platforms empower marketing teams to support demand generation at scale and enhance customer engagement by orchestrating multichannel customer journeys. Marketing operations leaders can learn from the implementation experience of their peers shared on Gartner Peer Insights. ...

Analyst(s):   Peer Contributors
Premium Research Jun 2025
... Account-based marketing platforms allow B2B teams to scale ABM programs by merging first- and third-party data to create target account lists. This note guides demand generation leaders to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended Reading Methodology ...

Analyst(s):   Peer Contributors
Research Jun 2025
... Enterprise application leaders face significant risks of solution and capacity misalignment by underestimating the technical capabilities of no-code platforms. This research identifies common pitfalls and provides best practices to ensure proper evaluation and adoption. Overview Introduction Analysis Gartner ...

Analyst(s):   Patrick Connaughton   |   Jason Wong   |   Hao Yin
Premium Research Sep 2025
... Organizations challenged by frequent IT service disruptions must invest in ITSM platforms to automate workflows and enhance service reliability. This note guides infrastructure and operations leaders to learn from the implementation experiences of their peers shared on Gartner Peer Insights. Overview ...

Analyst(s):   Peer Contributors
Premium Research Jul 2025
... In an increasingly complex B2B landscape, implementing an ABM platform is critical to orchestrate personalized multichannel outreach with precision and scale. This note guides demand generation leaders to learn from the implementation experience of their peers shared on Gartner Peer Insights. Overview ...

Analyst(s):   Peer Contributors
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