... Healthcare CMOs face rising risk as AI mediates how brand trust is evaluated across patients, providers, and payers. This research shows CMOs must govern how trust is established and reinforced by aligning evidence, access, and experience signals across stakeholders. Insights at a Glance Issue Impact ...
Analyst(s): Stacia Gowens
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... PPM capabilities are required to manage high-risk, long-term projects and ensure that they generate tangible business value. R&D leaders can use this AI-based self-assessment prompt to evaluate and improve the maturity of their organizations’ project and portfolio management capabilities and practices ...
... Access Insights Already a Gartner client? AI-driven, next-generation go-to-market is a paradigm that rewrites the rules for how to sell to customers with far greater capital efficiency. Why This Matters Blind Spots What’s Around the Corner Top Client Questions Gartner’s Positions Your Journey as a Tech ...
... Access Insights Already a Gartner client? The SpaceX IPO provides the clearest framework yet for the industrialization of AI, showcasing scalable, integrated infrastructure required to advance the technology. This framework gives product leaders a blueprint for their solutions, simplifies decisions and ...
... AI is changing buying behavior and has driven the buying divide to a critical juncture tech providers can no longer ignore. To maximize go-to-market success, high-tech executives now must intentionally seek to engage both sides of the divide. The Big Book shows them how. Contributors Gartner Recommended ...
... Gartner First Takes Fresh insights on emerging trends Anthropic’s move reflects a market consolidation trend as frontier AI providers and large services firms compete to build a “software + embedded services” model. Technology service leaders must drive differentiation through workflow redesign, integration ...
Analyst(s): Scott Frederick | Ben Fieselmann | Robert Brown
... Defense CIOs face a critical tech talent gap compounded by slow recruitment and rigid pay. To compete, CIOs must bypass traditional barriers by leveraging AI recruitment tools, highlighting mission purpose, and creating agile reskilling pathways for Gen Z. Insights at a Glance Strategic Planning Assumption ...
... AI is changing how enterprise value is created, forcing SPVM leaders to decide whether traditional effort- and outcome-based contracts can capture that value. Gain-share contracts link provider compensation to value realized over time rather than predefined outcomes or delivery effort. It can unlock ...
... Access Insights Already a Gartner client? 90% of high-tech providers will have to collaborate with other providers to field AI-related solutions. These ecosystems will be deeper and more operationally oriented and will drive solutions rather than traditional go-to-market alliances. Providers who do have ...