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Premium Research Apr 2026
... model strategy. Targeting personal superintelligence, Meta aims to leverage massive investments to boost its advertising core and compete with frontier AI rivals such as Anthropic, Google and OpenAI. Analysis Gartner Recommended Reading Evolving Insights History ...

Analyst(s):   Arun Chandrasekaran   |   Kiumarse Zamanian
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Premium Research Mar 2026
... AI’s impact on key tasks and roles at all levels will disrupt how employees advance in their careers. This research provides a model to understand the new reality of career advancement and outlines how to update career management strategies to retain core talent and build resilient pipelines. Insights ...

Analyst(s):   Kaelyn Lowmaster
Premium Research Mar 2026
... As AI reshapes work, CHROs must pivot from traditional ‘workforce planning’ to ‘work planning.’ CHROs should partner across the C-suite to create an enterprise strategy for changing work — agreeing on how organizational design, workforce composition, and ways of working will change in the future. Insights ...

Analyst(s):   Caitlyn McDonough   |   Rebecca Lane
Premium Research Feb 2026
... CMOs working with large global agencies are tempted to adopt those partners’ proprietary AI platforms to handle a range of marketing activities. CMOs should not overcommit to these platforms, given the disruption of the agency business and the transient nature of client-agency relationships. Insights ...

Analyst(s):   Jay Wilson
Premium Research Mar 2026
... As AI continues to transform enterprises, the risk for HR is failing to step into a strategic role at this critical inflection point. CHROs must redefine HR’s value proposition to drive transformation by defining and supporting not just the organization’s workforce, but the work itself. Insights at a ...

Analyst(s):   Piers Hudson   |   Hanne Nieberg   |   Blakeley Hartfelder
Premium Research Feb 2026
... 2026 will be shaped by high-magnitude, high-stakes change catalyzed by AI, resulting in trickle down changes that will have second and third order impacts across the workforce. CHROs must adapt their strategies to effectively manage change as work continuously and unpredictably evolves. Insights at a ...

Analyst(s):   Rebecca Lane   |   Duncan Harris
Research Apr 2026
... Access Insights Already a Gartner client? The current thinking of how to leverage AI within I&O centers on role-based use cases. However, use cases imply a continuance of the current I&O model. To unlock AI’s opportunity, heads of I&O and other I&O leaders must step away from this limiting focus and ...

Analyst(s):   Cameron Haight
Research Feb 2026
... Access Insights Already a Gartner client? AI is transforming the IT vendor landscape, making vendor management more complex and exposing organizations to risks like unexpected costs, data bias, and poor oversight. SPVM leaders must implement a robust AI vendor governance framework to stay ahead. Overview ...

Analyst(s):   Joanne Spencer
Research Feb 2026
... Access Insights Already a Gartner client? Heads of enterprise applications must ensure that strategic investments in AI, embedded within business applications, turn promise into profits by delivering measurable business value. Analysis Gartner Insights Abstract ...

Analyst(s):   Patrick Connaughton
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