... Access Insights Already a Gartner client? A universal CRM covering all technologies is a myth due to market fragmentation and the fast evolution of AI. This research guides enterprise application leaders in navigating CRM complexities, reviewing technologies, and identifying best-fit solutions for their ...
Analyst(s): Ilona Hansen
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... This year, AI and automation will move from small-scale pilots for efficiency, productivity and back-office automation to scale across the enterprise in transportation. Trends include advancements in physical automation as well as a growing risk in cybersecurity. CIOs need to take action now to take ...
Analyst(s): Katell Thielemann | Jonathan Davenport | Shivani Palepu
... Access Insights Already a Gartner client? Digital ethics has evolved from a peripheral concern to a strategic business imperative as agentic AI systems gain autonomy and influence. Executive leaders should move beyond checklists and adopt a use-case-driven approach that embeds ethics into decision making ...
Analyst(s): Frank Buytendijk | Svetlana Sicular | Bart Willemsen | Lydia Clougherty Jones | Jim Hare
... Access Insights Already a Gartner client? AI agents are emerging in B2B martech solutions; however, marketers may lack trust in agents for high-risk marketing activities. To mitigate risk and deliver business results, demand generation leaders must invest in people, process and tech to validate agent ...
... Agentic AI is changing how work is designed and governed, not just automated. Many AI efforts stall because organizations are built for human-only workflows. Tech CEOs need to define new internal roles to work with agentic orchestration vendors to unlock growth. Insights at a Glance Strategic Planning ...
... Insights Already a Gartner client? For tech services leaders, old-school account growth can’t keep pace with complexity in the market. Those who harness AI to unlock reimagined opportunities with personalized connection to stakeholders will win. Embrace the disruption — drive 20% to 30% growth in top accounts ...
... contracts data from decentralized sources, but only 13% have a successful data retrieval capability. This research outlines how Vista Equity Partners uses AI to efficiently and reliably extract contracts data. Gartner Research ...
... Enterprises are increasingly converging on similar AI investment approaches. This EEI Portfolio Framework unlocks competitive advantage by aligning efficiency, scaling and innovation to drive immediate and long-term business value. Insights at a Glance Issue Context Impact Brief More Detail Gartner Recommended ...