... Insights Already a Gartner client? AI answer engines offer B2B CMOs the opportunity to boost brand visibility and win qualified leads, but these platforms pose unique and significant risks. Apply B2B AEO best practices detailed here to ensure your brand is visible and mitigate AI hallucination risks. Insights ...
Analyst(s): Martin DeWitt | Nicholas Mortensen
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... Access Insights Already a Gartner client? AI transforms ambiguous voice of the customer feedback into precise actions called customer performance standards to set as goals for employees and teams. Using AI to correlate customer sentiment with operational data, CMOs can define CX performance levels that ...
... Gartner client? CEOs increasingly see AI as a lever to delayer middle management, shifting execution risk into already volatile supply chains. This research provides CSCOs with clear guidance to increase managers’ span of value — protecting execution, accelerating AI adoption, and sustaining operational ...
... Already a Gartner client? Software engineering leaders face the challenge of efficiently designing, building and delivering business-critical AI agents and agentic AI solutions that customers value. Use these iterative steps to assess, plan and implement engineering practices that drive business results. ...
Analyst(s): Annie Hodgkins | Nabeeha Ahmed | Tigran Egiazarov
... Access Insights Already a Gartner client? AI is reshaping work faster than organizations can redesign jobs, creating productivity risks and workforce confusion. This note helps CHROs lead a structured, enterprisewide job design process to unlock the people+AI advantage and reduce unplanned work disruption ...
... Failing to adapt the talent management operating model during an AI transformation risks reduced ROI and continued siloed processes with generic solutions. CHROs must identify structural, role, and capability changes to transform talent management to achieve the needed enterprisewide talent outcomes. ...
Analyst(s): Cian O Morain | Alistair Kidson | Annika Jessen
... Gartner First Takes Fresh insights on emerging trends CIOs face growing scrutiny as AI deployment decisions reveal organizational values. Gartner research shows that responsible AI requires governance, workforce strategy and clear decision rights. Cultural signals indicate that these concerns are entering ...
Analyst(s): Philip Walsh | Frank Buytendijk | Lauren Kornutick | Mark Margevicius
... CIOs and heads of I&O evaluate business outcomes, emerging risks, and the impact of agentic AI, not just operational performance. This research includes a five-stage QBR framework, a value scorecard, and an AI operations reporting model. Insights at a Glance Analysis Gartner Recommended Reading Gartner ...
... First Takes Fresh insights on emerging trends Technology and service providers must act now to prepare for an “AI bubble” deflation fueled by the SEC’s proposed reforms. During the current AI investment boom, lowering transparency and easing IPO requirements may shift risk from private venture capitalists ...