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Premium Research Aug 2024
... than implementing technologies and services. Market partnerships and tech alliances also factor into successful enablement. Product leaders must engage in collaborative partnerships for enterprise success. Overview Strategic Planning Assumptions Analysis Gartner Recommended Reading Note 1: Types of GenAI ...

Analyst(s):   Eric Goodness
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Research February 14 2025
... Impact of Generative AI on the Technical Landscape: Enterprise Applications Vendor adoption of GenAI is advancing quickly - do you understand the new technology? Analysts: Stephen Emmott, Matt Cain, Marko Sillanpaa, Justin Tung Gartner research has uncovered that broadly speaking, the adoption of GenAI ...
Premium Research Aug 2024
... valuable for supply chain leaders. This episode of the Supply Chain Podcast explores Google’s philosophy toward genAI and the development of capabilities in its supply chain. Overview About the Guest Gartner Recommended Reading Gartner Research ...

Analyst(s):   Thomas O'Connor
Premium Research Nov 2024
... Digital marketing leaders are eager to invest in GenAI but struggle to prioritize effective use cases and initiate implementation. This research offers examples of five proven GenAI use cases: content assistant, localization, social engagement, advertising optimization and customer chatbots. Overview ...

Analyst(s):   Jessica Dervyn   |   Weicong Zhao
Premium Research Jul 2024
... Organizations are assessing GenAI, but IT organizations struggle to work with the business to prioritize use cases and improve productivity in pilots. Digital workplace leaders can download this presentation and use it to jump-start discussions with business stakeholders about how GenAI adds value. ...

Analyst(s):   Adam Preset   |   Tapan Upmanyu   |   Nikos Drakos   |   Sohail Majumdar   |   Joe Mariano
Premium Research Apr 2024
... Recent advancements in GenAI make self-service analytics much more accessible to frontline sales teams. These capabilities pose new challenges and risks for sales organizations. Chief sales officers must build a strategy to enable their organization to harness the power of GenAI for sales analytics. ...

Analyst(s):   Sandhya Mahadevan   |   Steve Rietberg
Research Apr 2025
... Access Research Already a Gartner client? Tech CEOs looking to integrate GenAI into their operations face uncertainty about which use cases to invest in. This research outlines four productivity phenomena of GenAI, provides insights into how to select GenAI use cases, and helps tech CEOs prepare for the ...

Analyst(s):   Tech CEO Research Team   |   Nate Suda   |   Jasleen Kaur Sindhu
Premium Research Dec 2024
... often face unclear mandates on incorporating generative AI into their efforts. This research comparatively assesses generative AI use cases, evaluating potential impact and feasibility, helping sales enablement leaders strategically implement generative AI capabilities. Gartner Recommended Reading Note ...

Analyst(s):   Bill Yetman   |   Melissa Hilbert   |   Doug Bushée
Premium Research Apr 2024
... Generative AI can enhance everyday power and utility productivity and enable transformative strategies like intelligent operations. Yet AI-related hype and failing projects erode trust. CIOs need to systematically evaluate use cases, risks and GenAI feasibility to achieve strategic success. Gartner Research ...

Analyst(s):   Jo-Ann Clynch
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