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Premium Research Aug 2024
... Generative AI threatens to create new attack surfaces on portfolios of technology products through users, endpoints, applications, data and networks. Digital product leaders can use this research to integrate GenAI-augmented security across the different products and unify those integrations. Overview ...

Analyst(s):   Lawrence Pingree   |   Evan Zeng   |   Marissa Schmidt
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Premium Research Aug 2024
... there is little independent data to support its real-world value. Application technical professionals should use the 2024 Gartner Digital Workplace Generative AI Survey to understand the impact and value of M365 Copilot so far. Session Description Gartner Recommended Reading Gartner Research ...

Analyst(s):   Max Goss
Premium Research Jan 2024
... Strategic portfolio leaders do not necessarily need to jump into the deep end of the generative AI (GenAI) pool. However, as this webinar will illustrate, knowing when, where and how to embrace GenAI is critical for generating value and achieving business outcomes. Session Description Learning Objectives ...

Analyst(s):   Daniel Stang
Premium Research Jan 2025
... Customer-facing, conversational generative AI can help customer service and support leaders deliver better service at scale, but it requires strategic planning to manage its unique risks. This research educates leaders on these risks and offers actionable insights for mitigation. Overview Conclusion ...

Analyst(s):   Emily Potosky   |   Kim Hedlin   |   Aman Jagdev   |   Melissa Fletcher   |   Olivia Foster
Premium Research Dec 2023
... Education CIOs are evaluating generative AI’s potential and managing its risks. This challenge, along with the continued need for operational efficiency, student experience and competitiveness, creates a complex landscape that education CIOs must plan to navigate. Overview Strategic Planning Assumptions ...

Analyst(s):   Paul Riley   |   Tony Sheehan   |   Kelly Calhoun Williams   |   Terri-Lynn Thayer   |   Saher Mahmood   |   Grace Farrell
Research Jun 2026
... Insights Already a Gartner client? With full-featured solutions not currently in the market, AI governance solutions’ next roadmaps will determine the fate of products. Product managers must quickly identify which use cases to target in order to capture their share of this emerging market before it’s too late ...

Analyst(s):   Brandon Medford
Premium Research May 2026
... AI capabilities are emerging as a key differentiator among HCM suites. For large enterprises, Dayforce, Oracle, SAP SuccessFactors, UKG and Workday are most often considered in HCM suite evaluations. Use this research to compare the strengths and cautions for these vendors’ AI features. Overview Gartner ...

Analyst(s):   Sam Grinter   |   Ron Hanscome   |   Ranadip Chandra   |   Josie Xing
Research June 19 2024
... demand generation, AI and generative AI, account-based marketing, and brand awareness. Tech CMOs and their marketing teams — especially those in the midst of ongoing AI innovation — should use insights from the 2024 Gartner Tech Marketing Benchmarks Survey to benchmark their programs in 2024 and plan for ...
Premium Research May 2026
... This tool serves as a guide for leaders responsible for AI, helping them shape or refine their AI policies (e.g., ML, GenAI and agentic AI). It supports organizations in developing clear, enforceable policies aligned across technical, legal, and business stakeholders. The tool addresses both technical ...

Analyst(s):   Lauren Kornutick   |   Stuart Strome   |   Mikael Sacco   |   Justin Tung   |   JC Martel, PhD
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