... AI can transform static battle cards into dynamic tools that provide real-time competitive insights directly within seller workflows. This research explores three AI-driven approaches that product marketing leaders can use to empower teams to enhance competitive preparedness. Overview Strategic Planning ...
Analyst(s): Chris Meering | Dan Gottlieb | Steve Rietberg | Rahim Kaba
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... strategic roadmap for ongoing innovation. How do we engage AI-mediated customers? Learn how to improve your brand’s AI visibility, reframe your content strategy for AI-first discoverability, and use emerging tools to track your presence inAI-generated answers and search. How do we elevate brand’s strategic ...
... Research Already a Gartner client? AI-enhanced software development, such as vibe coding, promises to boost efficiency, but full automation and replacement of application security roles by these tools is not feasible. Security and risk management leaders must use AI tools strategically to enhance human ...
Analyst(s): Angela Zhao | Manjunath Bhat | Aaron Lord | Mark Horvath
... Research Already a Gartner client? AI is transforming IT service delivery — automating tasks, reducing headcount, and compressing timelines. Yet, most contracts remain anchored to outdated, FTE-heavy pricing models. Sourcing leaders must use a strategic framework to capture AI-driven efficiencies through pricing ...
Analyst(s): Luis Pinto | Katarzyna Fonteyn | Jaideep Thyagarajan
... As AI reshapes jobs and work patterns, CIOs must rethink how to rightsize the workforce to fulfill the enterprise’s AI ambition and goals. This research examines strategies and methodologies for continuously setting and resetting headcount targets as part of strategic and budget planning cycles. Overview ...
... attract and retain employees with high AI proficiency in the technology industry (AI tech talent). This research leverages Gartner’s proprietary conjoint analysis data on employees’ total rewards preferences to clarify the rewards attributes most critical to AI tech talent, and provides guidance on how ...
... AI agents introduce new security risks such as indirect prompt injection and rogue agents that can cause business losses. Security architects responsible for safeguarding custom-built AI agents should follow the guidance in this research. Overview Analysis Recommendations Conclusion Gartner Recommended ...
Analyst(s): Erik Wahlstrom | Dennis Xu | Steve Deng
... This Hype Cycle tracks the technologies and technology-related strategies that will help healthcare and life science organizations advance toward Gartner’s “intelligent health” industry vision. HCLS CIOs can use these insights to guide their strategic planning decisions and investments. Analysis Definition ...
... AI supercomputing is redefining IT in life science organizations, transforming technology from a cost center into the engine room for discovery. By compressing project timelines, early adopters can attain formidable competitive advantage as industry leaders pivot toward compute-driven research. Insights ...