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Premium Research Sep 2025
... AI’s transformative and vast potential challenges executive leaders to determine if they fully exploit AI for the highest benefit. AI-first is a strategic approach to commit to exploring and evaluating AI’s vast potential in key areas for investment and use. Insights at a Glance Insights at a Glance ...

Analyst(s):   Mike Rollings   |   Rajesh Kandaswamy   |   Mark McDonald
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Premium Research Jul 2026
... True productivity in an AI-native SDLC requires more than just faster coding. Software engineering leaders will only realize AI’s full value by enabling their teams to accelerate the translation of business intent into engineering-ready requirements without sacrificing meaning. Insights at a Glance ...

Analyst(s):   Mark Driver   |   Ross Power   |   Chris Meering   |   Nabeeha Ahmed   |   Neha Agarwal
Premium Research Sep 2026
... trends CIOs and application leaders must validate dependencies, subscriptions, usage charges, and platform lock-in before committing to Salesforce’s AIforce. Prebuilt agents ease deployment across AI surfaces and simplify adoption, but the costs can add up quickly. Analysis Gartner Recommended Reading Note ...

Analyst(s):   Nadine LeBlanc   |   Steve Rietberg   |   Julian Poulter   |   Ilona Hansen
Premium Research Aug 2026
... Rapid integration of third-party AI models and commercial AI software exposes organizations to complex supply chain risks. CISOs must proactively address these blind spots to avoid breaches, manage concentration risk, and maintain operational and AI-specific cyber resilience. Insights at a Glance Strategic ...

Analyst(s):   Alex Michaels   |   William Dupre   |   Chiara Girardi   |   Oscar Isaka
Premium Research Sep 2026
... Your next marketing campaign targeting European customers carries a hidden AI governance risk. From August 2026, the EU AI Act will require CMOs to strengthen AI transparency, traceability and literacy across teams and partners — or face regulatory, commercial and reputational risk. Insights at a Glance ...

Analyst(s):   James McCormick   |   Nina Maj Fjordvald
Research May 2026
... Access Insights Already a Gartner client? IT SPVM leaders are experiencing AI value leakage when vendors keep productivity gains while the buying organization continues to pay static, point-in-time pricing. Minimize value leakage by shifting the burden of proof to vendors and forcing them to prove it ...

Analyst(s):   Nathan Davie   |   Katarzyna Fonteyn
Premium Research Jul 2026
... AI agents are becoming embedded throughout the marketing technology ecosystem, all too often in the absence of a strategic agent selection process. To avoid expensive martech mistakes, CMOs must gain clarity on various agent types, what decisions those agents can make, and how those agents fit into the ...

Analyst(s):   Rene Cizio
Premium Research Jan 2024
... The life science industry continues pushing scientific boundaries to improve patients’ lives. CIOs must leverage digital transformation to enhance the research, clinical development and commercialization of pharmaceuticals and medical devices, and streamline business strategy execution. Scope Analysis ...

Analyst(s):   Healthcare and Life Sciences Research Team
Announcement June 22 2023
... Establish a Generative AI Operations Team in their Go-To-Market Organization Within Two Years Focus on Generative AI Will Democratize, Accelerate and Enable the Production of Buyer-Centric Messaging and Content Thirty-five percent of chief revenue officers (CROs) will establish a generative AI operations ...
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