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Premium Research Aug 2025
... AI is changing how buyers and sellers engage. Product leaders who create consistent B2B personas across all customer-facing roles will be AI ready. This tool can be used to create the go-to-market consistency required to compete in an AI-driven market. When to Use Contributors Gartner Recommended Reading ...

Analyst(s):   Derry Finkeldey
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Premium Research Nov 2025
... AI is accelerating the transformation of retail stores by enabling immersive experiences and streamlining operations. Retail CIOs should leverage AI-powered technologies for real-time insights, optimizing in-store execution, and improving operational efficiency, driving profitable growth. Gartner Research ...

Analyst(s):   Tom Nolan   |   Sandeep Unni
Webinar On-Demand
... you achieve your goals. •Understand how enterprise consolidation is set to elevate in priority for oil and gas CIOs •Drive technology governance transformation and prioritize back-office productivity with AI •Realize how AI is revolutionizing reservoir characterization, surpassing traditional methods Return ...

Analyst(s):   Simon Cushing
Research Aug 2026
... Many organizations are applying AI to conventional logistics functions rather than rethinking how logistics work gets done. To capture its full value, heads of logistics must redesign how work is organized around end-to-end workflows, AI-enabled decision making and human-AI collaboration. Insights at a ...

Analyst(s):   Jose Reyes   |   David Gonzalez
Research Oct 2026
... Already a Gartner client? AI is redistributing work between engineers and AI agents. Software engineering leaders must use distinct measures to assess the impact of humans vs. agents across the SDLC to guide decisions about where to address constraints and improve the human-AI partnership. Insights at ...

Analyst(s):   Annie Hodgkins   |   Brian Minning   |   Fatima Ahmed
Premium Research Oct 2026
... insights on emerging trends Heads of I&O and EA stand to gain greater control of their AI models’ operating environment as Mistral’s announcement of open-weight models updates AI market assumptions about who oversees access to AI, where models run and whether organizations can retain operational autonomy when ...

Analyst(s):   Joe Antelmi   |   Fred Ganter   |   Nitish Tyagi   |   Caragh O’Carroll   |   Sushovan Mukhopadhyay   |   David Smith
Research Jul 2026
... Access Insights Already a Gartner client? Customer service and support teams are increasing AI investment, but many lack the organizational maturity to turn technical capability into business value. Leaders can use Gartner’s maturity model to establish their current and target maturity level and receive ...

Analyst(s):   John Quaglietta   |   Brett Overbey   |   Daniel O'Sullivan   |   Francesco Vicchi
Premium Research Jul 2025
... This research assists cybersecurity leaders in assessing EPPs for three primary use cases: core endpoint protection, workspace security platforms and architecturally constrained environments. Overview What You Need to Know Analysis Bitdefender Broadcom Check Point Software Technologies Cisco CrowdStrike ...

Analyst(s):   Deepak Mishra   |   Franz Hinner   |   Evgeny Mirolyubov
Premium Research Jul 2025
... Tech innovators are raising the bar in AMTD security technologies to defend against emerging AI-driven threats. Product leaders must decide when and how to invest in similar AMTD capabilities to improve their solution offerings or risk losing market share in the AI race to competitors who do. Overview ...

Analyst(s):   Emerging Tech and Trends Security Research Team
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