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Research Sep 2026
... Access Insights Already a Gartner client? Migrating to a new marketing automation platform is one of the most complex and consequential technology initiatives for CMOs. This checklist of the most essential migration tasks will help you reduce operational risk, preserve compliance and data integrity, a ...

Analyst(s):   Upasna Chandna
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Premium Research Sep 2026
... beyond customer experience and platform integration. Retail CIOs can use this research to understand how AI is transforming unified commerce to become the foundation for real-time intelligence, AI-driven execution and measurable business outcomes. Insights at a Glance Strategic Planning Assumptions Issue ...

Analyst(s):   Max Panther Hammond
Research Sep 2026
... Already a Gartner client? Venture capital shows an emerging, underrecognized opportunity in autonomous marine systems, marine physical AI services and software. To win market share, product leaders must invest in specialized solutions and robust support services tailored to the unique challenges of ocean ...

Analyst(s):   Tuong Nguyen
Research Sep 2026
... Access Insights Already a Gartner client? Integrating AI capabilities across strategic phases of the product development life cycle acts as a core strategy to accelerate the product development life cycle and improve decision-making speed and quality. Replacing linear processes with dynamic execution ...

Analyst(s):   Grace Keyes
Research Sep 2026
... Access Insights Already a Gartner client? Scaling AI-native tiny teams without strong platform capabilities will amplify friction, not value. To maximize tiny teams’ impact, software engineering leaders must build platform teams that manage AI complexity and risks across the SDLC, freeing tiny teams ...

Analyst(s):   Akriti Kapoor
Premium Research Sep 2026
... Oil and gas CIOs are challenged to pinpoint which emerging technologies deliver tangible business value amid constant hype. Use this Emerging Technology Evaluation Framework to evaluate 22 technologies based on business value and ease of adoption. Insights at a Glance Emerging Technology Suitability Ov ...

Analyst(s):   Simon Cushing
Premium Research Sep 2026
... As the AI markets enter a consolidation and optimization phase, value won’t disappear; it will be redistributed. Ecosystem fragmentation and increased scrutiny will shift advantage to providers that consolidate, absorb, and optimize, capturing control, expanding margins, and taking share. Insights at ...

Analyst(s):   Fernando Pereiro
Research Sep 2026
... Access Insights Already a Gartner client? As organizations continue to leverage agentic AI, Microsoft becomes an obvious choice for many. Heads of Enterprise Architecture (EA) need to help their business and technology leaders understand that while adopting Microsoft may be the path of least resistance ...

Analyst(s):   Marcus Blosch
Research Sep 2026
... Access Insights Already a Gartner client? Cloud-native loses value when workload paths lack guardrails and operating controls for cost, risk, resilience and sovereignty. This playbook helps heads of I&O make platform consistency, service reliability, cost transparency, security posture and recoverabil ...

Analyst(s):   David Smith
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