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Research Oct 2026
... Access Insights Already a Gartner client? AI transformation is not a one-time change initiative with a fixed end state. As AI capabilities and ways of working continue to evolve, software engineering leaders drive stronger outcomes by building adaptability, encouraging experimentation, and co-creating ...

Analyst(s):   Aliyah Camacho   |   Akis Sklavounakis   |   Akriti Kapoor   |   Michelyne Chavez
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Research Oct 2026
... Gartner client? Analyzing KPMG’s AI operating model demonstrates that AI scales when technology, people, economics, governance and vendor ecosystems advance together. This research highlights lessons learned that AI sourcing leaders can apply to help their organizations scale AI. Insights at a Glance Strategic ...

Analyst(s):   Rajib Gupta   |   Luis Pinto   |   Gunjan Gupta   |   Luke Ellery
Research Oct 2026
... Access Insights Already a Gartner client? Account-based marketing platforms provide a foundation to run ABM programs at scale. Demand generation leaders partnering with sales on account-centric approaches to managing audiences, orchestrating campaigns, activating audiences, and measuring engagement ca ...

Analyst(s):   Chris Chandler   |   Ray Pun   |   Upasna Chandna   |   Jenifer Silverstein
Research Oct 2026
... capabilities that support human users, machines such as AI agents, and complex customer and partner identity requirements. This Magic Quadrant evaluates 11 vendors to help cybersecurity leaders find the best fit for their CIAM requirements. Market Definition/Description Magic Quadrant Vendor Strengths ...

Analyst(s):   Brian Guthrie   |   Michael Kelley   |   Gautham Mudra   |   Steve Wessels
Premium Research Oct 2026
... Gartner First Takes Fresh insights on emerging trends Heads of I&O looking to reduce cost and complexity across small offices, branch locations and remote-worker environments should evaluate HPE Networking’s Zero Trust Inline Security (ZTIS), which introduces a significant shift in how organizations c ...

Analyst(s):   Mike Leibovitz   |   Tim Zimmerman
Premium Research Oct 2026
... This research presents, in PowerPoint slide form, the most up-to-date questions we get from CFOs as well as related Gartner insights, frameworks and data points on those top CFO issues. It is designed to facilitate easy sharing and use in board presentations or other executive communications. Novembe ...

Analyst(s):   Nisha Bhandare   |   Dennis Gannon   |   Mallory Bulman
Premium Research Sep 2026
... cybersecurity into an AI enabler by transitioning from a risk-dominant to a value-dominant AI cyber governance model. This will balance AI adoption with AI cyber governance, and address issues created by AI technologies that cannot easily be seen or detected, including dark AI and shadow AI. Insights at a Glance ...

Analyst(s):   Meghan Hollis   |   Christopher Mixter   |   Daryl Plummer
Research Oct 2026
... work into marketing’s AI governance system for metadata, resources, and workflow. The tools will always provide a system of record, but CMOs will get far greater value by treating them as the harness that grounds and orchestrates AI actions. Strategic Planning Assumption Market Definition/Description ...

Analyst(s):   Michael McCune   |   Amy Jenkins   |   Lacretia Marsh   |   Kate Fridley
Premium Research Oct 2026
... AI is scaling faster than governance. While 92% of organizations use AI in at least one business process, only 41% have a formal governance framework. Use these findings to establish dedicated accountability, enhance behavioral capabilities and confirm the full scope of ROI measurement as AI scales. ...

Analyst(s):   Claire Song   |   Cameron Roche   |   Jorg Heizenberg   |   JC Martel, PhD
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