You searched for

Gartner client? Log in for personalized search results.

Show Filters

Filter Results Cancel
Clear All

9,571 Results found

Sort
Premium Research Aug 2026
... absence of data, early-stage idea evaluation relies heavily on intuition, especially as AI increases idea volume and speed. R&D leaders can improve decision quality not by removing intuition, but by structuring it before AI scales it. Insights at a Glance Issue Impact More Detail Gartner Recommended Reading ...

Analyst(s):   James Ebajemito
Get more from Gartner

Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.

Research Aug 2026
... Access Insights Already a Gartner client? Existing accounts are critical for growth, yet growth is often limited by an incomplete understanding of customer needs due to overreliance on sellers to capture and interpret information. CSOs must operationalize customer intelligence to turn customer signals ...

Analyst(s):   Danielle McKinley
Research Aug 2026
... Access Insights Already a Gartner client? Traditional sales kickoff metrics fail to secure C-suite trust. To defend kickoff budgets and demonstrate ROI, CSOs must use a “behavior-first” model that validates seller behavior change, utilizing a return on objectives framework to calculate strategic value ...

Analyst(s):   Christopher Gamble
Research Aug 2026
... Access Insights Already a Gartner client? Generative AI exposes enterprises to deepfakes, brand impersonation, and compliance requirements. Content certification using C2PA standards and CAWG identity frameworks establishes verifiable media provenance, allowing organizations to disavow fakes, declare ...

Analyst(s):   Andrew Frank
Premium Research Sep 2026
... Brands face a conundrum: AI-generated content makes it easier to scale production, but it also fuels skepticism and a decrease in trust from audiences. User-generated content helps maintain content velocity while delivering the authenticity, credibility and real-world experiences that B2C and B2B audiences ...

Analyst(s):   Karen Lee
Premium Research Aug 2026
... vendors have recently launched agentic AI SCM apps. CSCOs should evaluate and mitigate hidden risks before deploying such apps at scale, as the cost of repairing the damage caused by ungoverned agentic AI SCM apps is exponentially higher than the cost of AI assistants or AI agents. Insights at a Glance Issue ...

Analyst(s):   Balaji Abbabatulla
Premium Research Aug 2026
... CSCOs struggle to achieve transformational value from supply chain AI investments. Use this maturity assessment to understand your supply chain’s current AI maturity, identify high-priority gaps, and drive improvement across seven key AI capability categories. Overview Directions for Use What You Get ...

Analyst(s):   Ella Yan
Premium Research Sep 2026
... Software engineering leaders must build the context, controls and verification that AI coding agents need, then use the organization-owned harness to scale governed automation across the SDLC. Overview Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   C.A. Swan
Research Sep 2026
... Already a Gartner client? Customer service leaders face intense pressure to deploy AI; however, they are frequently not achieving the ROI originally expected. This research provides actionable guidance on how to choose AI use cases that will deliver the most impact for your business based on your service ...

Analyst(s):   Devra Struzenberg
Items per page: 874–882 of items 98 of 1,064 pages