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Research Jan 2024
... Access Research Already a Gartner client? Just stopping by? Successful customer acquisition and expansion has always required strategic targeting and powerful storytelling. But, in a changing landscape of customer preferences and emerging technologies, tech CEOs must carefully balance investments acros ...

Analyst(s):   Erin Lloyd Gordon
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Premium Research Jul 2024
... Supply-side platforms for retail media networks provide capabilities to deliver timely and relevant shoppable ads in line with unified retail commerce strategy. Retail CIOs can use this guide to understand the direction of this RMN technology market and advise the business on the investments. Overview ...

Analyst(s):   Tom Nolan   |   Hanna Karki
Research Apr 2025
... Access Research Already a Gartner client? The server market is being disrupted by the introduction of servers targeted at the generative AI market, driving higher power consumption and the introduction of liquid cooling technologies. I&O leaders should use this guide to navigate this rapidly changing ...

Analyst(s):   Uko Tian
Research Jan 2024
... Access Research Already a Gartner client? Just stopping by? To accelerate growth, tech CEOs must apply a mix of strategies, including market expansion, partnerships, M&A, and securing the necessary funding. Careful planning and bold execution are vital to building competitive advantage and thriving in ...

Analyst(s):   Mark Petty
Premium Research Jul 2024
... Organizations migrating application workloads to public cloud must choose between five alternative strategies: rehost, revise, rearchitect, rebuild or replace. This research helps application technical professionals weigh trade-offs and select the best approach to meet their goals and priorities. Ove ...

Analyst(s):   Richard Watson
Premium Research Jan 2025
... Oil and gas CIOs must balance competing cost efficiency and operational enhancement goals. This presentation provides valuable insights on how oil and gas CIOs worldwide manage strategic business, technical and leadership priorities to maximize value from digital investments. Gartner Research ...

Analyst(s):   Simon Cushing
Announcement October 25 2021
... eagerness to adopt it and use it in different ways,” said Lovelock. “In 2022, CIOs need to reconfigure how work is done by embracing business composability and the technologies that support it.” More detailed analysis on the outlook for global IT spending is available in the Gartner webinar "IT Spending Forecast ...
Webinar On-Demand
... Despite all the hype, generative AI (GenAI) faces the same challenge as other innovative technology initiatives: They can be tough to justify to the board. How do you build your best case to get true board buy-in for implementing and scaling innovative technologies, such as GenAI? How do you scale innovative ...

Analyst(s):   Jorge Lopez   |   Rimma Gurevich
Premium Research Feb 2025
... Evolving technologies such as APIs, AI and data analytics continue to reshape commercial banking processes and business outcomes. This analysis can help bank CIOs weigh their 2025 priorities against the potential adoption, trial and assessment of different key technologies. Overview What You Need to K ...

Analyst(s):   Mary Yan   |   Derek Frost
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