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Premium Research Sep 2024
... Organizations expect new CRM platforms and capabilities to be implemented faster than ever. Meanwhile, customer expectations have never been higher. Application technical professionals should use this research to navigate the implementation challenges and keep up with customer expectations. Overview P ...

Analyst(s):   Simon Whight
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Research Jan 2025
... Access Research Already a Gartner client? Organizations need strategic advisors that offer a higher chance of achieving objectives by confidently managing risk and reducing uncertainty. Effective CAEs have the strategic leadership capability to provide the objective assurance business leaders need to ...

Analyst(s):   Tim Berichon
Research Jan 2025
... Access Research Already a Gartner client? Startups must innovate to stay relevant, and yet, most product innovations fail to achieve commercial success. Usually, the failure is not related to the quality of an idea but to its course of execution. Improve the outcomes of innovation initiatives with a s ...

Analyst(s):   Ayelet Heyman
Research Jan 2025
... Access Research Already a Gartner client? Amid shifting buyer behaviors, optimizing sales processes is vital. To drive acquisition, retention and growth, CSOs should enhance engagement across channels, integrate digital experiences to boost seller-customer interactions and adopt personalized buyer ret ...

Analyst(s):   Shreya Biswas
Premium Research Jan 2025
... Enterprises are embracing innovative strategies by investing boldly in AI, digital transformation, cybersecurity and data privacy. Program and portfolio management leaders must help enterprises build and enable outcome-driven SPM foundations to execute on these top strategic investment priorities. Sc ...

Analyst(s):   Daniel Stang
Research Jan 2025
... Access Research Already a Gartner client? Chief information officers are confronted by a range of complexities and unique business challenges. Executives charged with digital leadership must successfully balance the trade-offs of driving immediate value with building a viable future path to value, all ...

Analyst(s):   Mike Rollings
Premium Research Jan 2025
... Procurement organizations must advance their digital strategy to enable expanding responsibilities and innovate. Our 2025 initiative focuses on creating, innovating and executing a procurement digital transformation strategy that maximizes technology adoption. Scope Analysis Topics Suggested First Steps ...

Analyst(s):   Kaitlynn Sommers
Research Jan 2025
... Access Research Already a Gartner client? Tech CEOs of midsize enterprises must lead long-term, high growth through product and service innovation, efficient financial management and by unlocking the business value of their data. Companies that display low growth seldom recover, losing value, customer ...

Analyst(s):   Bryan Britz
Premium Research Feb 2024
... Are you the disruptor or the disrupted? Learn why technology innovation leaders must position technology innovation as a critical capability to respond to uncertainty and disruption. Success requires business support to enable technology innovation to achieve organizational agility and resilience. Se ...

Analyst(s):   Samantha Searle
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