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Premium Research Mar 2024
... Even with ample customer analytic tools, product managers must intelligently measure and track user behavior to make informed product CX decisions. PMs must build CX dashboards tracking relevant and cross-functional metrics to trigger timely actions and positively influence business outcomes. Overvie ...

Analyst(s):   Adrian Lee
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Premium Research Oct 2024
... Fleet management software purchasing decisions involve multiple stakeholders, including fleet managers, IT directors and business owners, making it difficult to identify which has more buying power. Product leaders who understand a buyer’s persona and priorities can improve go-to-market strategies. ...

Analyst(s):   Shivani Palepu
Premium Research Sep 2024
... Tracking the benefits of digital investments is challenging due to their uncertain, dynamic and potentially intangible nature. PMO leaders can use this research to adopt value-tracking methods tailored to digital initiatives to effectively monitor and maximize their benefits. Overview Introduction Anal ...

Analyst(s):   Zahid Kisa
Premium Research Sep 2024
... Given that upskilling is often deemed as a cost, securing full funding can be challenging. CSCOs can use this research to present a compelling case to secure investments in supply chain upskilling. More Detail Gartner Recommended Reading Gartner Research ...

Analyst(s):   Mel Mohamednur
Premium Research Oct 2024
... Effective healthcare provider CIOs regularly evaluate far-horizon technologies based on their potential impact on their organization. Use this evaluation of 25 emerging technologies, including GenAI and digital twins, to accelerate the assessment process and inform current strategic decisions. Overvi ...

Analyst(s):   Jeff Cribbs
Premium Research Apr 2024
... Generative AI is driving new threats to IT service providers’ competitive landscape. Product marketers at such providers must intensify competitive monitoring, narrow their target market focus and communicate the cumulative value of GenAI-enabled offerings to ensure go-to-market success. Overview Strategic ...

Analyst(s):   Jennifer Barry
Premium Research Sep 2024
... Strategic portfolio management drives better business outcomes by establishing value as the thread that binds strategy and execution. Portfolio management leaders pursuing SPM’s advantages must initially develop success with core value-based practices to progressively build effectiveness. Overview Int ...

Analyst(s):   John Spaeth
Premium Research Aug 2024
... Product marketing organizations struggle to effectively bring the entirety of offering portfolios to market. Product marketers can use this tool to create a focused opportunity portfolio that aligns go-to-market strategies and resources with stakeholder outcomes. Gartner Research ...

Analyst(s):   Kip Martin
Premium Research Aug 2024
... This Hype Cycle tracks the emerging technologies that will have the greatest impact on data, analytics and AI initiatives in the payer, provider and life science sectors. CIOs can use this critical insight to guide their strategic planning decisions. Analysis Definition: Why This Is Important Business ...

Analyst(s):   Jeff Cribbs
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